Plugin audit
Custom WooCommerce Checkout Fields Editor
Custom WooCommerce Checkout Fields Editor has urgent issues capping its growth.
Active installs
2K+
Rating
3.4★
wp.org · 18 reviews
Downloads / 30d
707
Momentum
+23% low volume
30d vs the 30d before
Against 9544 tracked eCommerce plugins: health 47 vs 71 average · rating, weighted for review count, 3.6★ vs 3.8★.
Where it ranks in wp.org search
Main keywords, best position first
Tags still to break into the top 24: checkout field editor, woocommerce checkout, woocommerce checkout fields.
What to fix first
- 1
Patch and release an advisory before anything else.
Open security vulnerability. A known unpatched vulnerability is recorded against this plugin.
- 2
Ship an update
Last release was 673 days ago. wp.org lowers a listing's search weight once it goes about 180 days without a release.
- 3
Set "Tested up to" to WordPress 7.1
Tested up to WordPress 6.7.11; the current branch is 7.1. Matching the current branch keeps its full search weight.
- 4
You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Ranking signals
Listing score 67/100
- Update recency Holding it back
Updated 673 days ago, past the ~180 days where wp.org starts discounting
- WP compatibility Holding it back
Tested up to WordPress 6.7.11; the current branch is 7.1
- Rating quality Strong
3.4★ over 18 reviews, weighted for review count to 3.9★ and held back under 25 reviews
- Listing tuning Strong
5 of 5 tags set · short description in place
What we found
Open security vulnerability
CriticalA known unpatched vulnerability is recorded against this plugin.
What to do: Patch and release an advisory before anything else.
Update cadence is slipping
Needs workLast updated 22 months ago. Freshness is one of the strongest directory-ranking signals.
What to do: Get back on a visible release cadence, even minor releases.
Review volume is thin
OpportunityOnly 18 ratings. A handful of reviews makes your star average fragile and weakens trust at install time.
What to do: Run a structured in-plugin review prompt and a review campaign.
Readme fails 1 of 8 AI readiness checks
OpportunityAI assistants recommend what they can quote. Failing: names who it is for. Never says who the plugin is for or what they use it for.
What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.
Run the free AI visibility scan →Small download base. 707 downloads in 30 days, so a +23% move is a few installs rather than a trend.
Light support activity. Few recent support threads, so there is no backlog to report.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Work through the fixes, then put Custom WooCommerce Checkout Fields Editor in front of the right audience.
WP Mayor reviews and newsletter features reach WordPress users who are choosing plugins.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.