Running audit
AZO Ads
- Pulling install history
- Scoring plugin health
- Checking ranking factors
- Reading recent reviews
- Writing your report
Plugin audit
AZO Ads
AZO Ads is solid but leaving growth on the table.
Active installs
60+
Rating
5.0★
4 reviews
Downloads / 30d
96
Momentum
-18%
30d vs the 30d before
Against 25753 tracked Uncategorized plugins: health 58 vs 58 average · rating 4.17★ vs 3.79★.
What we found
Update cadence is slipping
Needs workLast updated 22 months ago. Freshness is one of the strongest directory-ranking signals.
What to do: Get back on a visible release cadence, even minor releases.
Downloads are cooling
Needs work30-day download momentum is -18% while the Uncategorized category median is +1%. The decline is steeper than the market, which points at something plugin-specific.
What to do: A coordinated content + outreach push can re-ignite installs.
Review volume is thin
OpportunityOnly 4 ratings. A handful of reviews makes your star average fragile and weakens trust at install time.
What to do: Run a structured in-plugin review prompt and a review campaign.
Readme fails 1 of 8 AI readiness checks
OpportunityAI assistants recommend what they can quote. Failing: names who it is for. One audience phrase ("built for"); say who the plugin is for and what they use it for.
What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.
Run the free AI visibility scan →Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Close the gaps above, then put AZO Ads in front of the right audience.
WP Mayor helps plugin teams sharpen the product story and amplify it to a high-intent WordPress audience.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
- A new-features video. A short video walking through what is new and why it matters.
- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.
- Growth consulting. Work with our team directly on positioning, distribution and conversion.