Plugin audit
Convert to Blocks
Convert to Blocks is healthy and under-discovered, a promotion opportunity.
Active installs
2K+
Rating
4.7★
wp.org · 10 reviews
Downloads / 30d
4.3K
Momentum
+32%
30d vs the 30d before
Against 2505 tracked Blocks plugins: health 88 vs 70 average · rating, weighted for review count, 4.3★ vs 3.8★.
Where it ranks in wp.org search
Main keywords, best position first
- #1 convert to blocks
- #6 convert
- #6 convert post
- #7 block migration
- #11 gutenberg migration
- #19 fly Down 1
- #20 on the fly
- #24 gutenberg conversion Down 1
Tags still to break into the top 24: block.
What to fix first
- 1
Ask happy users for a review
10 reviews so far. wp.org gives the rating more weight as the count grows past 25.
- 2
Swap “block” and “gutenberg conversion” for “convert” and “on the fly”
“block” isn't earning its slot: you're not in the first 24 results for its own search. “convert” sits at #6 untagged, close enough for a declared tag to move it up. “gutenberg conversion” isn't earning its slot: it only gets you to #24. “on the fly” sits at #20 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- 3
One page off on “gutenberg migration”
#11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- 4
Readme fails 4 of 8 AI readiness checks
Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists.
Ranking signals
Listing score 92/100
- Update recency Strong
Updated 53 days ago
- WP compatibility Strong
Tested up to WordPress 7.1.4, the current branch or newer
- Rating quality Holding it back
4.7★ over 10 reviews, weighted for review count to 4.2★ and held back under 25 reviews
- Listing tuning Strong
5 of 5 tags set · short description in place
What we found
Readme fails 4 of 8 AI readiness checks
Needs workAI assistants recommend what they can quote. Failing: names who it is for, headings and lists, enough to quote and tags match the text. Never says who the plugin is for or what they use it for.
What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.
Run the free AI visibility scan →Review volume is thin
OpportunityOnly 10 ratings. A handful of reviews makes your star average fragile and weakens trust at install time.
What to do: Run a structured in-plugin review prompt and a review campaign.
Healthy but under-discovered
OpportunityThis plugin scores 88/100 on health yet sits at 2,000 installs. The product is good; distribution is the gap.
What to do: A WP Mayor review and placement can put it in front of the right audience.
Light support activity. Few recent support threads, so there is no backlog to report.
Strong momentum. Downloads are accelerating (+32% vs prior month).
Actively maintained. Updated within the last quarter, a strong trust and ranking signal.
No open vulnerabilities recorded. No unpatched security advisory is recorded against this plugin.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Convert to Blocks is a strong product that not enough people know about.
A WP Mayor review and placement put it in front of WordPress users who are choosing plugins.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.