Running audit
Customize External Links and add Icon
- Pulling install history
- Scoring plugin health
- Checking ranking factors
- Reading recent reviews
- Writing your report
Plugin audit
Customize External Links and add Icon
Customize External Links and add Icon is solid but leaving growth on the table.
Active installs
200+
Rating
3.7★
6 reviews
Downloads / 30d
98
Momentum
+14%
30d vs the 30d before
Against 16375 tracked Uncategorized plugins: health 56 vs 56 average · rating 3.82★ vs 3.84★.
What we found
Update cadence is slipping
Needs workLast updated 20 months ago. Freshness is one of the strongest directory-ranking signals.
What to do: Get back on a visible release cadence, even minor releases.
Review volume is thin
OpportunityOnly 6 ratings. A handful of reviews makes your star average fragile and weakens trust at install time.
What to do: Run a structured in-plugin review prompt and a review campaign.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Close the gaps above, then put Customize External Links and add Icon in front of the right audience.
WP Mayor helps plugin teams sharpen the product story and amplify it to a high-intent WordPress audience.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
- A new-features video. A short video walking through what is new and why it matters.
- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.
- Growth consulting. Work with our team directly on positioning, distribution and conversion.