Plugin audit
PWF
PWF has urgent issues capping its growth.
Active installs
80+
Rating
5.0★
wp.org · 4 reviews
Downloads / 30d
93
Momentum
+15% low volume
30d vs the 30d before
Against 1043 tracked Search plugins: health 48 vs 63 average · rating, weighted for review count, 4.2★ vs 3.8★.
Where it ranks in wp.org search
Not yet in the top 24 results for any search we track. The fixes below are what move it in.
Tags still to break into the top 24: ajax filter, filter, product filter.
What to fix first
- 1
Ship a compatibility release to reset the freshness signal.
No update in 44 months. wp.org search heavily penalizes stale plugins, and users look for a recent release.
- 2
Set "Tested up to" to WordPress 7.1
Tested up to WordPress 6.1.16; the current branch is 7.1. Matching the current branch keeps its full search weight.
- 3
Ask happy users for a review
4 reviews so far. wp.org gives the rating more weight as the count grows past 25.
- 4
“ajax filter”, “filter” and “product filter” aren't earning a slot
You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Ranking signals
Listing score 47/100
- Update recency Holding it back
Updated 1314 days ago, past the ~180 days where wp.org starts discounting
- WP compatibility Holding it back
Tested up to WordPress 6.1.16; the current branch is 7.1
- Rating quality Holding it back
5.0★ over 4 reviews, weighted for review count to 4.2★ and held back under 25 reviews
- Listing tuning Strong
5 of 5 tags set · short description in place
What we found
No update in 44 months
Criticalwp.org search heavily penalizes stale plugins, and users look for a recent release.
What to do: Ship a compatibility release to reset the freshness signal.
Review volume is thin
OpportunityOnly 4 ratings. A handful of reviews makes your star average fragile and weakens trust at install time.
What to do: Run a structured in-plugin review prompt and a review campaign.
Readme fails 2 of 8 AI readiness checks
OpportunityAI assistants recommend what they can quote. Failing: names who it is for and tags match the text. Never says who the plugin is for or what they use it for.
What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.
Run the free AI visibility scan →Small download base. 93 downloads in 30 days, so a +15% move is a few installs rather than a trend.
Light support activity. Few recent support threads, so there is no backlog to report.
No open vulnerabilities recorded. No unpatched security advisory is recorded against this plugin.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Work through the fixes, then put PWF in front of the right audience.
WP Mayor reviews and newsletter features reach WordPress users who are choosing plugins.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.