Plugin audit
Pickup
Pickup has urgent issues capping its growth.
Active installs
10+
Rating
4.9★
wp.org · 20 reviews
Downloads / 30d
79
Momentum
-14% low volume
30d vs the 30d before
Against 9544 tracked eCommerce plugins: health 83 vs 71 average · rating, weighted for review count, 4.5★ vs 3.8★.
Where it ranks in wp.org search
Main keywords, best position first
- #3 dine in
- #14 pickup date
- #14 pickup date time
- #16 delivery slots Down 1
Tags still to break into the top 24: delivery date, pickup, restaurant.
What to fix first
- 1
Patch and release an advisory before anything else.
Open security vulnerability. A known unpatched vulnerability is recorded against this plugin.
- 2
“delivery date”, “pickup” and “restaurant” aren't earning a slot
You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
- 3
Readme fails 3 of 8 AI readiness checks
Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists.
Ranking signals
Listing score 95/100
- Update recency Strong
Updated 127 days ago
- WP compatibility Strong
Tested up to WordPress 7.0.8; the current branch is 7.1
- Rating quality Strong
4.9★ over 20 reviews, weighted for review count to 4.3★ and held back under 25 reviews
- Listing tuning Strong
5 of 5 tags set · short description in place
What we found
Open security vulnerability
CriticalA known unpatched vulnerability is recorded against this plugin.
What to do: Patch and release an advisory before anything else.
Readme fails 3 of 8 AI readiness checks
Needs workAI assistants recommend what they can quote. Failing: says what it does, names who it is for and headings and lists. Short description names no action; say what the plugin does for the site.
What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.
Run the free AI visibility scan →Review volume is thin
OpportunityOnly 20 ratings. A handful of reviews makes your star average fragile and weakens trust at install time.
What to do: Run a structured in-plugin review prompt and a review campaign.
Small download base. 79 downloads in 30 days, so a -14% move is a few installs rather than a trend.
Light support activity. Few recent support threads, so there is no backlog to report.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Work through the fixes, then put Pickup in front of the right audience.
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