Plugin Pulse Beta

Running audit

Website Pop-up Builder by BDOW! (formerly Sumo): P

  • Pulling install history
  • Scoring plugin health
  • Checking ranking factors
  • Reading recent reviews
  • Writing your report
87 Audit · A

Plugin audit

Website Pop-up Builder by BDOW! (formerly Sumo): P

Website Pop-up Builder by BDOW! (formerly Sumo): P is healthy and under-discovered, a promotion opportunity.

Active installs

10K+

Rating

4.2★

519 reviews

Downloads / 30d

12.7K

Momentum

+21%

30d vs the 30d before

Against 1826 tracked Analytics plugins: health 87 vs 67 average · rating 4.15★ vs 3.76★.

What we found

1 to fix 1 opportunity 1 strengths
!

Readme fails 3 of 8 AI readiness checks

Needs work

AI assistants recommend what they can quote. Failing: says what it does, names who it is for and tags match the text. Short description names no action; say what the plugin does for the site.

What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.

Run the free AI visibility scan →
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Healthy but under-discovered

Opportunity

This plugin scores 87/100 on health yet sits at 10,000 installs. The product is good; distribution is the gap.

What to do: A WP Mayor review and placement can put it in front of the right audience.

✓

Actively maintained. Updated within the last quarter, a strong trust and ranking signal.

Downloads, last 2 years

From our own archive, not wp.org's current-week figure.

Full report for Website Pop-up Builder by BDOW! (formerly Sumo): P →
21731 Oct 2026

WP Mayor

Plugin promotion & growth

Website Pop-up Builder by BDOW! (formerly Sumo): P is a strong product that not enough people know about.

WP Mayor reaches hundreds of thousands of WordPress users a month. A review and placement can turn a healthy plugin into a growing one.

  • A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
  • Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
  • A new-features video. A short video walking through what is new and why it matters.
  • A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.
  • Growth consulting. Work with our team directly on positioning, distribution and conversion.
Plugin Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation

No spam. We'll only use this to discuss promoting your plugin.