Plugin audit
WupSales
WupSales is solid but leaving growth on the table.
Active installs
20+
Rating
3.7★
wp.org · 3 reviews
Downloads / 30d
53
Momentum
-15% low volume
30d vs the 30d before
Against 2091 tracked Developer Tools plugins: health 54 vs 59 average · rating, weighted for review count, 3.9★ vs 3.8★.
Where it ranks in wp.org search
Main keywords, best position first
- #21 bonus points Down 4
Tags still to break into the top 24: discount, loyalty program, promo code.
What to fix first
- 1
Ship an update
Last release was 700 days ago. wp.org lowers a listing's search weight once it goes about 180 days without a release.
- 2
Ask happy users for a review
3 reviews so far. wp.org gives the rating more weight as the count grows past 25.
- 3
Set "Tested up to" to WordPress 7.1
Tested up to WordPress 6.7.11; the current branch is 7.1. Matching the current branch keeps its full search weight.
- 4
“discount”, “loyalty program” and “promo code” aren't earning a slot
You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Ranking signals
Listing score 63/100
- Update recency Holding it back
Updated 700 days ago, past the ~180 days where wp.org starts discounting
- WP compatibility Holding it back
Tested up to WordPress 6.7.11; the current branch is 7.1
- Rating quality Holding it back
3.7★ over 3 reviews, weighted for review count to 4.1★ and held back under 25 reviews
- Listing tuning Strong
5 of 5 tags set · short description in place
What we found
Update cadence is slipping
Needs workLast updated 23 months ago. Freshness is one of the strongest directory-ranking signals.
What to do: Get back on a visible release cadence, even minor releases.
Review volume is thin
OpportunityOnly 3 ratings. A handful of reviews makes your star average fragile and weakens trust at install time.
What to do: Run a structured in-plugin review prompt and a review campaign.
Readme fails 2 of 8 AI readiness checks
OpportunityAI assistants recommend what they can quote. Failing: says what it does and names who it is for. Short description names no action; say what the plugin does for the site.
What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.
Run the free AI visibility scan →Small download base. 53 downloads in 30 days, so a -15% move is a few installs rather than a trend.
Light support activity. Few recent support threads, so there is no backlog to report.
No open vulnerabilities recorded. No unpatched security advisory is recorded against this plugin.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Work through the fixes, then put WupSales in front of the right audience.
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