Call Now Button Ultimate moved down one install band, 200+ to 100+; Call Now and Chat Buttons moved down one install band, 6K+ to 5K+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.
Metric
Call Now Button Ultimate
Call Now and Chat Buttons
Active installsModeled from the public "N+" band and recent downloads.
100–200
5K–6K ✓
Active installs, change over ~6 monthsCompares the public install bands. One band step shows as the band change, not a percentage.
200+ → 100+
-17% ✓
Overall health
D · 47
C · 55 ✓
MaintenanceHow recently the plugin was updated.
3/100
26/100 ✓
Rating qualityVolume-adjusted review quality.
80/100 ✓
78/100
SupportShare of forum threads marked resolved.
70/100
70/100
Rating (weighted for review count)
4.2★ ✓
4.1★
Reviews
7 ✓
3
Ranking optimizationHow well the listing is tuned to rank on wp.org.
39/100
63/100 ✓
Removal riskMaintenance signals that precede a wp.org closure. Not an official status.
High
Low ✓
Last updated
8.8y ago
2.0y ago ✓
Downloads, last 30d
210
553 ✓
Download momentum, last 30d vs prior 30dDips that follow a release spike are normal: wp.org counts every update as a download, so the weeks after a release run lower.
+9%
+35%
Install conversionActive installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.
1.0%
21% ✓
Category
Email & Marketing
Chat & Support
✓ marks the stronger plugin on each row. Rows where they're level show no marker.
Release activity
Call Now Button UltimateCall Now and Chat Buttons
7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.