Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.
Metric
Click To Email
WP Mailto Links
Active installsModeled from the public "N+" band and recent downloads.
100–200
7K–8K ✓
Active installs, change over ~6 monthsCompares the public install bands. One band step shows as the band change, not a percentage.
-50%
8K+ → 7K+ ✓
Overall health
—
D · 50 ✓
MaintenanceHow recently the plugin was updated.
80/100 ✓
7/100
Rating qualityVolume-adjusted review quality.
—
86/100 ✓
SupportShare of forum threads marked resolved.
—
70/100 ✓
Rating (weighted for review count)
—
4.4★ ✓
Reviews
0
33 ✓
Ranking optimizationHow well the listing is tuned to rank on wp.org.
82/100 ✓
57/100
Removal riskMaintenance signals that precede a wp.org closure. Not an official status.
Low ✓
Elevated
Last updated
8mo ago ✓
3.1y ago
Downloads, last 30d
141
538 ✓
Download momentum, last 30d vs prior 30dDips that follow a release spike are normal: wp.org counts every update as a download, so the weeks after a release run lower.
+4%
+43%
Install conversionActive installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.
1.1%
3.7% ✓
Category
Email & Marketing
Email & Marketing
✓ marks the stronger plugin on each row. Rows where they're level show no marker.
Release activity
Click To EmailWP Mailto Links
7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.