Custom Importer & Exporter vs Simple Export Import for ACF Data

Head-to-head on the signals that matter, from the public WordPress.org data.

Health D41

Health B81

Active-install trajectory

No change to chart. WordPress.org reports active installs in coarse bands, so neither plugin crossed a band during this window. The download trend below moves daily and is the better read over a period this short.

Metric	Custom Importer & Exporter	Simple Export Import for ACF Data
Active installs Modeled from the public "N+" band and recent downloads.	10–20	1K–2K ✓
Install trend Change in active installs across the charted window.	0%	0%
Overall health	—	B · 81 ✓
Maintenance How recently the plugin was updated.	3/100	100/100 ✓
Rating quality Volume-adjusted review quality.	—	66/100 ✓
Support Share of forum threads marked resolved.	—	70/100 ✓
Rating (adjusted)	—	3.64★ ✓
Reviews	0	16 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	36/100	92/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	High	Low ✓
Last updated	7.8y ago	1mo ago ✓
Downloads · 30d	66	641 ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	0.6%	3.5% ✓
Category	Content & Feeds	Content & Feeds

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Custom Importer & ExporterSimple Export Import for ACF Data

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.