Custom URL for Elementor vs Make Column Clickable for Elementor

Head-to-head on the signals that matter, from the public WordPress.org data.

Health D51

Health B75

Active-install trajectory

No change to chart. WordPress.org reports active installs in coarse bands, so neither plugin crossed a band during this window. The download trend below moves daily and is the better read over a period this short.

Metric	Custom URL for Elementor	Make Column Clickable for Elementor
Active installs Modeled from the public "N+" band and recent downloads.	40–50	100K–200K ✓
Install trend Change in active installs across the charted window.	0%	0%
Overall health	—	B · 75 ✓
Maintenance How recently the plugin was updated.	26/100	62/100 ✓
Rating quality Volume-adjusted review quality.	—	93/100 ✓
Support Share of forum threads marked resolved.	—	70/100 ✓
Rating (adjusted)	—	4.69★ ✓
Reviews	0	53 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	66/100	89/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	2.0y ago	1.0y ago ✓
Downloads · 30d	56	7.1K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	2.6%	12% ✓
Category	Page Builders	Page Builders

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Custom URL for ElementorMake Column Clickable for Elementor

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.