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ElasticEmail Plugin vs Simple SMTP by Maileroo

Head-to-head on the signals that matter, from the public WordPress.org data.

Simple SMTP by Maileroo is the safest pick: health B · 78 against 45 for ElasticEmail Plugin, led by lower removal risk.

Active-install trajectory

ElasticEmail Plugin moved down one install band, 20+ to 10+; Simple SMTP by Maileroo moved up one install band, 700+ to 800+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric	ElasticEmail Plugin	Simple SMTP by Maileroo
Active installs Modeled from the public "N+" band and recent downloads.	10–20	800–900 ✓
Active installs, change over ~6 months Compares the public install bands. One band step shows as the band change, not a percentage.	20+ → 10+	700+ → 800+ ✓
Overall health	D · 45	B · 78 ✓
Maintenance How recently the plugin was updated.	3/100	82/100 ✓
Rating quality Volume-adjusted review quality.	74/100	80/100 ✓
Support Share of forum threads marked resolved.	70/100	70/100
Rating (weighted for review count)	4.0★	4.2★ ✓
Reviews	1	4 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	36/100	85/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	High	Low ✓
Last updated	15.1y ago	7mo ago ✓
Downloads, last 30d	34	304 ✓
Download momentum, last 30d vs prior 30d Dips that follow a release spike are normal: wp.org counts every update as a download, so the weeks after a release run lower.	-50%	+66%
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	0.2%	8.7% ✓
Category	Email & Marketing	Email & Marketing

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

ElasticEmail PluginSimple SMTP by Maileroo

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.