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IAN Ads vs Meks Easy Ads Widget

Head-to-head on the signals that matter, from the public WordPress.org data.

Meks Easy Ads Widget is the only plugin here with enough reviews to score.

Active-install trajectory

No change to chart. WordPress.org reports active installs in coarse bands, so neither plugin crossed a band during this window. The download trend below moves daily and is the better read over a period this short.

Metric	IAN Ads	Meks Easy Ads Widget
Active installs Modeled from the public "N+" band and recent downloads.	—	10K–20K ✓
Active installs, change over ~6 months Compares the public install bands. One band step shows as the band change, not a percentage.	—	Stable ✓
Overall health	—	D · 52 ✓
Maintenance How recently the plugin was updated.	3/100	20/100 ✓
Rating quality Volume-adjusted review quality.	—	76/100 ✓
Support Share of forum threads marked resolved.	—	70/100 ✓
Rating (weighted for review count)	—	4.0★ ✓
Reviews	0	14 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	35/100	62/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	High	Elevated ✓
Last updated	7.9y ago	2.3y ago ✓
Downloads, last 30d	26	1.1K ✓
Download momentum, last 30d vs prior 30d Dips that follow a release spike are normal: wp.org counts every update as a download, so the weeks after a release run lower.	-24%	+27%
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	—	2.1% ✓
Category	Uncategorized	Admin & Utilities

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

IAN AdsMeks Easy Ads Widget

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.