Simple Tag Manager vs Metricool

Head-to-head on the signals that matter, from the public WordPress.org data.

Simple Tag Manager

by IGNITE®

Health D42

Metricool

by Really Simple Plugins

Health A94

Active-install trajectory

Not enough install history yet to chart a trajectory for both plugins. It builds as we snapshot daily.

Metric	Simple Tag Manager	Metricool
Active installs Modeled from the public "N+" band and recent downloads.	0–0	80K–90K ✓
Install trend Change in active installs across the charted window.	—	0% ✓
Overall health	D · 42	A · 94 ✓
Maintenance How recently the plugin was updated.	3/100	100/100 ✓
Rating quality Volume-adjusted review quality.	67/100	83/100 ✓
Support Share of forum threads marked resolved.	70/100	100/100 ✓
Rating (adjusted)	3.68★	4.30★ ✓
Reviews	1	21 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	38/100	96/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	High	Low ✓
Last updated	8.2y ago	7d ago ✓
Downloads · 30d	49	46.1K ✓
Category	Analytics	Analytics

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Simple Tag Manager Metricool

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.