Initial Letter vs Leira Letter Avatar

Head-to-head on the signals that matter, from the public WordPress.org data.

Initial Letter

by Garrett Grimm

Health D44

Leira Letter Avatar

by Ariel

Health B81

Active-install trajectory

Initial Letter Leira Letter Avatar

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	Initial Letter	Leira Letter Avatar
Active installs Modeled from the public "N+" band and recent downloads.	100–200	6K–7K ✓
Install trend Change in active installs across the charted window.	-50%	0% ✓
Overall health	D · 44	B · 81 ✓
Maintenance How recently the plugin was updated.	3/100	77/100 ✓
Rating quality Volume-adjusted review quality.	72/100	92/100 ✓
Support Share of forum threads marked resolved.	70/100	70/100
Rating (adjusted)	3.91★	4.62★ ✓
Reviews	12	28 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	45/100	79/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Elevated	Low ✓
Last updated	5.7y ago	9mo ago ✓
Downloads · 30d	59	390 ✓
Category	Uncategorized	Login & Users

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Initial Letter Leira Letter Avatar

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.