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Invisible Optin vs Google for WooCommerce

Head-to-head on the signals that matter, from the public WordPress.org data.

Google for WooCommerce is the safest pick: health C · 62 against 45 for Invisible Optin, led by lower removal risk.

Active-install trajectory

Invisible OptinGoogle for WooCommerce

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	Invisible Optin	Google for WooCommerce
Active installs Modeled from the public "N+" band and recent downloads.	70–80	800K–900K ✓
Active installs, change over ~6 months Compares the public install bands. One band step shows as the band change, not a percentage.	-22%	-11% ✓
Overall health	D · 45	C · 62 ✓
Maintenance How recently the plugin was updated.	3/100	100/100 ✓
Rating quality Volume-adjusted review quality.	74/100 ✓	43/100
Support Share of forum threads marked resolved.	70/100 ✓	27/100
Rating (weighted for review count)	4.0★ ✓	2.8★
Reviews	1	269 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	36/100	78/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	High	Low ✓
Last updated	11.8y ago	17d ago ✓
Downloads, last 30d	68	755.2K ✓
Download momentum, last 30d vs prior 30d Dips that follow a release spike are normal: wp.org counts every update as a download, so the weeks after a release run lower.	0%	-17%
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	1.1%	1.7% ✓
Category	Social	eCommerce

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Invisible OptinGoogle for WooCommerce

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.