Marketer Addons vs Shortcodes Ultimate

Head-to-head on the signals that matter, from the public WordPress.org data.

Health D41

Health A92

Active-install trajectory

Marketer Addons moved down one install band, 60+ to 50+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric	Marketer Addons	Shortcodes Ultimate
Active installs Modeled from the public "N+" band and recent downloads.	50–60	400K–500K ✓
Install trend Change in active installs across the charted window.	-17%	0% ✓
Overall health	—	A · 92 ✓
Maintenance How recently the plugin was updated.	3/100	100/100 ✓
Rating quality Volume-adjusted review quality.	—	98/100 ✓
Support Share of forum threads marked resolved.	—	70/100 ✓
Rating (weighted for review count)	—	4.9★ ✓
Reviews	0	5,925 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	28/100	92/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	High	Low ✓
Last updated	12.5y ago	17d ago ✓
Downloads · 30d	66	226.6K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	0.5%	1.5% ✓
Category	Uncategorized	Blocks

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Marketer AddonsShortcodes Ultimate

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.