Retainful vs Brevo

Head-to-head on the signals that matter, from the public WordPress.org data.

Retainful

by retainful

Health A87

Brevo

by Brevo

Health A85

Active-install trajectory

Retainful Brevo

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	Retainful	Brevo
Active installs Modeled from the public "N+" band and recent downloads.	1K–2K	100K–200K ✓
Install trend Change in active installs across the charted window.	-50%	0% ✓
Overall health	A · 87 ✓	A · 85
Maintenance How recently the plugin was updated.	90/100	100/100 ✓
Rating quality Volume-adjusted review quality.	95/100 ✓	78/100
Support Share of forum threads marked resolved.	70/100	70/100
Rating (adjusted)	4.78★ ✓	4.12★
Reviews	98	285 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	98/100 ✓	89/100
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	5mo ago	2mo ago ✓
Downloads · 30d	488	26.3K ✓
Category	Forms	Forms

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Retainful Brevo

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.