ShoutOut vs Content Egg

Head-to-head on the signals that matter, from the public WordPress.org data.

ShoutOut

by shoutoutglobal

Health D45

Content Egg

by keywordrush

Health B83

Active-install trajectory

ShoutOutContent Egg

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	ShoutOut	Content Egg
Active installs Modeled from the public "N+" band and recent downloads.	20–30	10K–20K ✓
Install trend Change in active installs across the charted window.	-50%	0% ✓
Overall health	D · 45	B · 83 ✓
Maintenance How recently the plugin was updated.	3/100	100/100 ✓
Rating quality Volume-adjusted review quality.	76/100 ✓	72/100
Support Share of forum threads marked resolved.	70/100	70/100
Rating (weighted for review count)	4.1★ ✓	3.9★
Reviews	2	56 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	41/100	96/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Elevated	Low ✓
Last updated	5.3y ago	5d ago ✓
Downloads · 30d	69	8.4K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	0.5%	1.5% ✓
Category	Email & Marketing	Email & Marketing

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

ShoutOutContent Egg

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.