Simple SMTP vs Email Deliverability

Head-to-head on the signals that matter, from the public WordPress.org data.

Simple SMTP

by Casey

Health B72

Email Deliverability

by Elementor

Health B75

Active-install trajectory

Simple SMTP Email Deliverability

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	Simple SMTP	Email Deliverability
Active installs Modeled from the public "N+" band and recent downloads.	2K–3K	200K–300K ✓
Install trend Change in active installs across the charted window.	0%	0%
Overall health	B · 72	B · 75 ✓
Maintenance How recently the plugin was updated.	60/100	100/100 ✓
Rating quality Volume-adjusted review quality.	87/100 ✓	50/100
Support Share of forum threads marked resolved.	70/100	70/100
Rating (adjusted)	4.43★ ✓	2.99★
Reviews	11	16 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	70/100	91/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	1.0y ago	1mo ago ✓
Downloads · 30d	924	48.2K ✓
Category	Email & Marketing	Email & Marketing

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Simple SMTP Email Deliverability

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.