WP Amazon Ads moved down one install band, 40+ to 30+; Advanced Ads moved down one install band, 100K+ to 90K+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.
Metric
WP Amazon Ads
Advanced Ads
Active installsModeled from the public "N+" band and recent downloads.
30–40
90K–100K ✓
Install trendChange in active installs across the charted window.
-25%
-10% ✓
Overall health
D · 46
A · 97 ✓
MaintenanceHow recently the plugin was updated.
3/100
100/100 ✓
Rating qualityVolume-adjusted review quality.
78/100
97/100 ✓
SupportShare of forum threads marked resolved.
70/100
92/100 ✓
Rating (weighted for review count)
4.1★
4.9★ ✓
Reviews
3
1,463 ✓
Ranking optimizationHow well the listing is tuned to rank on wp.org.
37/100
98/100 ✓
Removal riskMaintenance signals that precede a wp.org closure. Not an official status.
High
Low ✓
Last updated
10.7y ago
7d ago ✓
Downloads · 30d
62
64.1K ✓
Install conversionActive installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.
0.2%
0.8% ✓
Category
Uncategorized
Uncategorized
✓ marks the stronger plugin on each row. Rows where they're level show no marker.
Release activity
WP Amazon AdsAdvanced Ads
7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.