WP Mailster vs Mailing Group Listserv

Head-to-head on the signals that matter, from the public WordPress.org data.

WP Mailster

by brandtoss

Health A85

Mailing Group Listserv

by Yamna Khawaja

Health C62

Active-install trajectory

WP Mailster Mailing Group Listserv

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	WP Mailster	Mailing Group Listserv
Active installs Modeled from the public "N+" band and recent downloads.	300–400 ✓	100–200
Install trend Change in active installs across the charted window.	-25%	0% ✓
Overall health	A · 85 ✓	C · 62
Maintenance How recently the plugin was updated.	90/100 ✓	47/100
Rating quality Volume-adjusted review quality.	91/100 ✓	74/100
Support Share of forum threads marked resolved.	70/100	70/100
Rating (adjusted)	4.61★ ✓	3.97★
Reviews	32 ✓	25
Ranking optimization How well the listing is tuned to rank on wp.org.	97/100 ✓	82/100
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	5mo ago ✓	1.3y ago
Downloads · 30d	341 ✓	106
Category	Email & Marketing	Email & Marketing

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

WP Mailster Mailing Group Listserv

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.