> Create Facebook Ads and Remarketing Ads from your wordpress! Create, monitor and schedule your ads easily. Use the Ad Buddy system to automatical …
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Health
D 43/100
Stale · Likely abandoned · Few reviews
Active installs
10+
≈15 estimated
Momentum
0%
downloads vs prior 30d
Biggest opportunity: “ad”, “ads” and “facebook” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
43 health vs 58 average across 1,836 Social plugins
Install conversion
How it's measured →0.1%
of downloads still active
At least 10 of 11.9K lifetime downloads are still running, below its category: the median Social plugin keeps 0.5%, across 1,277 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Social plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 10+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 4.0.38, well behind 6.8.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 4002 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 4.0.38; the current branch is 6.8
3.0★ over 2 reviews, smoothed to 4.06★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 4002 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
33
Momentum
Mixed: one swing, the rest drifting
0.0
Velocity
places per keyword, 22d
0%
Breadth
of keywords climbing, 22d
0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| ad your tag | Not in the top 24 | ||
| ads your tag | Not in the top 24 | ||
| facebook your tag | Not in the top 24 | ||
| google your tag | Not in the top 24 | ||
| search your tag | Not in the top 24 | ||
4 searches this plugin appeared in over the last 90 days, 0 listed. 4 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “ad”, “ads” and “facebook” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 6 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 75 · peaks are release surges
Directory rank
Ranked about #30,400 to #44,800, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
11.0y ago
latest release · v1.0 · 18 Nov 2015
1
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Crossed into this band 22 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 2 Apr 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ Dr. Flow11.7y ago
There are currently four Wishpond plugins which fall into the category of “free but useless unless you pay $$$”. Unfortunately, this is one. The products are awesome but the marketing tactics seem so against the way everyone else does it in WPdom. See my thorough review of another here. Currently a subscription is listed starting at $45/month, but don’t be fooled–that’s the yearly rate. Monthly billed monthly starts at $69. It’s not wrong to charge, just wrong to try and trick people. It doesn’t work too well now days.
Read on wp.org ↗ - ★★★★★ hinstance12.6y ago
Very useful to keep track of new ads and retargeting campaigns. Easy to use!
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 31 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "> Create Facebook Ads and Remarketing Ads from your wordpress! Create, monitor and schedule your ads easily..."
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ✓ Names who it is for Names its audience or use cases ("made for", "perfect for").
- ✓ Names what it works with Mentions Mailchimp, PayPal, Instagram, Facebook and 3 more.
- ✓ Headings and lists 2 headings and 7 lists.
- ✓ Enough to quote 7,813 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "google", "search" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-01-15 20+ → 10+ down after 257 days in tier
- 2024-05-03 30+ → 20+ down after 384 days in tier
- 2023-04-15 40+ → 30+ down after 1 days in tier
- 2023-04-14 30+ → 40+ up after 7 days in tier
- 2023-04-07 40+ → 30+ down after 76 days in tier
- 2023-01-21 30+ → 40+ up after 22 days in tier
- 2022-12-30 40+ → 30+ down after 77 days in tier
- 2022-10-14 30+ → 40+ up after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Google for WooCommerce 800K+ installs · 2.8★ · 2 shared tags C -
Nextend Social Login and Register 200K+ installs · 4.9★ · 2 shared tags A -
Social Media Widget 30K+ installs · 3.9★ · 2 shared tags C -
Social Login, Social Sharing by miniOrange 10K+ installs · 4.6★ · 2 shared tags B -
Meks Easy Ads Widget 10K+ installs · 4.0★ · 2 shared tags C -
Tracking and Consent Manager – WP Full Picture 3K+ installs · 4.6★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Ads Campaigns into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ads-campaigns" width="480" height="300" style="border:0" loading="lazy" title="Ads Campaigns — Plugin Pulse"></iframe> Ads Campaigns: 10+ active installs, 3.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/ads-campaigns
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