Advanced Custom Order Status for WooCommerce
by StorePlugin · eCommerce
Also makes 8 other plugins · 1.8K+ installs across the portfolio →
Create unlimited custom order statuses in WooCommerce with custom colors, icons, and actions to match your store's exact fulfillment workflow.
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Health
B 84/100
Few reviews
Active installs
500+
≈580 estimated
Momentum
+16%
low volume, under 1,000 downloads a month
Biggest opportunity: Swap “woocommerce order status” and “order workflow” for “order statuses” and “status”. “woocommerce order status” isn't earning its slot: it only gets you to #19. “order statuses” sits at #12 untagged, close enough for a declared tag to move it up. “order workflow” isn't earning its slot: it only gets you to #14. “status” sits at #15 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
84 health vs 71 average across 9,827 eCommerce plugins
Install conversion
How it's measured →5.3%
of downloads still active
At least 500 of 9.4K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,174 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 8 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 78 days ago
Tested up to WordPress 7.0.8; the current branch is 7.1
5.0★ over 2 reviews, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
32
Momentum
Losing ground
-1.1
Velocity
places per keyword, 28d
11%
Breadth
of keywords climbing, 28d
-1.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| order status delivered | #2 | #13 | up 1 |
| custom order status your tag | #8 | #22 | 0 |
| order status your tag | #8 | #20 | down 1 |
| order workflow your tag | #14 | #22 | down 3 |
| status | #15 | #22 | down 4 |
| order statuses | #12 | #22 | up 1 |
| custom order | #19 | #24 | down 2 |
| woocommerce order status your tag | #19 | #24 | down 1 |
| custom statuses | #7 | #21 | 0 |
| statuses | #20 | #24 | down 7 |
| order status report | #9 | #22 | down 1 |
| custom status | #13 | #23 | down 4 |
| custom status icons | #14 | #23 | down 1 |
| order fulfillment | #14 | #20 | 0 |
| status order | #13 | #23 | 0 |
| woocommerce custom order status | #17 | #23 | down 1 |
| custom order status woocommerce | #17 | #24 | down 1 |
| order status email | #17 | #24 | down 2 |
| woocommerce status colors | #17 | #24 | 0 |
| woocommerce your tag | Not in the top 24 | ||
62 searches this plugin appeared in over the last 90 days, 19 listed. 43 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “woocommerce order status” and “order workflow” for “order statuses” and “status”. “woocommerce order status” isn't earning its slot: it only gets you to #19. “order statuses” sits at #12 untagged, close enough for a declared tag to move it up. “order workflow” isn't earning its slot: it only gets you to #14. “status” sits at #15 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “order workflow”. #14 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 20 Aug 2023 · 1,172 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 824 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
8
releases in the last 12 months
3mo ago
latest release · v3.0.9 · 17 Aug 2026
18
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 94% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “500+”. Our estimate pins where the real number sits.
Crossed into this band 7 days ago and a band this size takes about a year or more to cross, so the real count is still just under 600.
At the current install trend, crossing 600+ in roughly 176 days.
Install history since 19 Aug 2023
Recent reviews
All reviews on wp.org ↗- ★★★★★ florianbrk2.0y ago
Your new update works very well for us in the shop! We also use the custom email function and it is extremely helpful, because on the one hand we can provide our customers with updates on their orders, but (and this is a great help for us) we can also use the change of status to automatically send certain orders directly to specific employees, who then have to do special things with the order. Your tool is a great help for us and helps us to keep an overview and to organise the workflow well! Thank you very much for that!
Read on wp.org ↗ - ★★★★★ zubair0309963.0y ago
Could you guys add the ajax solution for creating the order slug in the plugin?
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 2 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Create unlimited custom order statuses in WooCommerce with custom colors, icons, and actions to match your..."
- ✓ Has a FAQ 8 questions in the FAQ.
- ✓ FAQ asks real questions 8 of 8 read like questions a user would type.
- ! Names who it is for One audience phrase ("use cases"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 5 headings and 5 lists.
- ✓ Enough to quote 3,330 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "order workflow" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-27 600+ → 500+ down after 45 days in tier
- 2026-09-12 500+ → 600+ up after 218 days in tier
- 2026-02-06 400+ → 500+ up after 108 days in tier
- 2025-10-21 300+ → 400+ up after 86 days in tier
- 2025-07-27 200+ → 300+ up after 161 days in tier
- 2025-02-16 100+ → 200+ up after 268 days in tier
- 2024-05-24 90+ → 100+ up after 7 days in tier
- 2024-05-17 80+ → 90+ up after 7 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
- W WPPDEV WooCommerce Order Status 10+ installs · 3.6★ · 4 shared tags
- N Ni WooCommerce Custom Order Status 2K+ installs · 4.0★ · 3 shared tags A
-
Advanced Order Status For WooCommerce – Custom Status Management & Workflow Automation 10+ installs · 3.6★ · 3 shared tags -
Status Desk – Custom Order Statuses for WooCommerce — installs · 4.0★ · 3 shared tags B -
Custom Order Status Manager for WooCommerce 30K+ installs · 4.6★ · 2 shared tags A -
Additional Custom Order Status for WooCommerce 800+ installs · 4.1★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Advanced Custom Order Status for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/advanced-custom-order-status-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="Advanced Custom Order Status for WooCommerce — Plugin Pulse"></iframe> Advanced Custom Order Status for WooCommerce: 500+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/advanced-custom-order-status-for-woocommerce
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