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Advanced Product Fields (Product Addons) for WooCommerce

by Maarten B · eCommerce

Also makes 3 other plugins · 61K+ installs across the portfolio →

Add options (addons) to your WooCommerce products so your customers can personalize their products. Product forms for everyone!

M WP Mayor reviewed this plugin Advanced Product Fields for WooCommerce Review: Flexible Product Addons Read review ↗
How scoring works →
95 Health · A
Maintenance 100/100
Rating quality 94/100
Support 90/100

95 health vs 68 average across 5,561 eCommerce plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

97 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 94/100
Listing tuning 100/100
Support resolution 86/100

Daily downloads

Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive

-72% vs prior 30d
302Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

9.1K

now · peak 82.9K

8.9K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Advanced Product Fie · #769 you PPOM · #1278 Product Addons for W · #974 Extra Product Option · #991

Rating trend

Star average over time · dips mark rough releases

4.8Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

178per 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

7

releases in the last 12 months

2mo ago

latest release · v1.7.1

76

tagged releases on record

Recent releases

1.7.1 · 2mo ago1.7 · 5mo ago1.6.22 · 5mo ago1.6.21 · 6mo ago1.6.20 · 6mo ago1.6.19 · 6mo ago1.6.18 · 9mo ago1.6.17 · 1.0y ago1.6.16 · 1.1y ago1.6.15 · 1.2y ago1.6.14 · 1.2y ago1.6.13 · 1.4y ago1.6.12 · 1.8y ago1.6.11 · 1.9y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 63% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.7 63%
v1.6 34%
Older / other versions 3.7%

Estimated active installs

The public count shows “50K+”. Our estimate pins where the real number sits.

tracked estimate
50K–60K ≈59K

Refined from the date this plugin crossed into its current band.

Install history · since 2019-12-05 · 1,437 observations

50KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A declining trend compresses what a buyer would pay.

Details

Version
1.7.1
Last updated
2mo ago
Added
2019-08-07 · 7 yrs old
Requires WP
4.5
Tested up to
7.0.4
Requires PHP
7.0

Recent reviews

All reviews on wp.org ↗
  1. jtg
    2mo ago

    Great! This topic was modified 1 month ago by jtg. Reason: Misplaced support question

    Read on wp.org ↗
  2. xcres
    3mo ago

    very useful tool

    Read on wp.org ↗
  3. yorkshire2028
    4mo ago

    I needed to add options to my store products and most either came at an initial cost or hid the really useful options in a ‘pro’ deal – not this one. Within a few minutes I had it somewhere near where I wanted it. Super plugin.One tip – disable any caching plugins else you wont see your changes and will get very frustrated !

    Read on wp.org ↗
  4. felix2302
    4mo ago

    Exactly what I needed!

    Read on wp.org ↗
  5. labels4everything
    6mo ago

    This plugin in amazing and makes it so easy to add an input field or personalisation for the customer. Had an issue with an update where it stopped working, however within 3 hours the plugin was updated and the issue was resolved. can’t fault these guys.

    Read on wp.org ↗
  6. paddych
    8mo ago

    Everything is OK after initial support difficulties. This topic was modified 6 months, 1 week ago by paddych. This topic was modified 6 months, 1 week ago by paddych. This topic was modified 6 months, 1 week ago by paddych. This topic was modified 6 months, 1 week ago by paddych.

    Read on wp.org ↗
  7. lukertweek
    11mo ago

    I can’t recommend this plugin enough if you’re looking for one for adding custom field groups to your WooCommerce products. It’s brilliant and the support is second to none. Highly recommended.

    Read on wp.org ↗
  8. Marvin
    12mo ago

    Excellent plugin and support. It does what it says. I’m using Advanced Product Fields Extended.

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 1.7.1 Fix: fixed minor admin styling inconsistencies due to WordPress 7.0 style changes. 1.7.1
  2. Version 1.7 Improvement: Enhanced the admin UI for a more intuitive user experience and updated the overall look and feel. Improvement: improved guidance throughout some settings. Other: we’ll increase the minimum WP version (possib 1.7
  3. Version 1.6.22 Improvement: improved integration with Gift Card plugins. 1.6.22
  4. Version 1.6.21 Fix: fixed fields not appearing at cart when dealing with variable products. 1.6.21
  5. Version 1.6.20 Improvement: added minor extra security improvements. 1.6.20
  6. Version 1.6.19 Improvement: added extra security to validate the cart data. Fix: fixed pricing hints sometimes showing when there is no price set. Other: increased minimum required WooCommerce version to 6.0. Other: verify WP 7.0 (beta 1.6.19

Known vulnerabilities

via Wordfence Intelligence

4 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2026-08-21 CVE-2026-2996 Improper Input Validation Affects <= 1.6.21 Patched in 1.6.22
  2. 2026-04-20 CVE-2026-39499 Deserialization of Untrusted Data Affects <= 1.6.19 Patched in 1.6.20
  3. 2026-03-11 CVE-2026-32457 Missing Authorization Affects <= 1.6.18 Patched in 1.6.19
  4. 2025-12-08 CVE-2025-13924 Cross-Site Request Forgery (CSRF) Affects <= 1.6.17 Patched in 1.6.18

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 16 languages, 0 at 90% or more

Dutch 88%
Dutch (Formal) 88%
Spanish (Mexico) 80%
French (France) 78%
Portuguese (Brazil) 76%
Croatian 75%
Spanish (Chile) 75%
Spanish (Spain) 75%
Romanian 57%
Russian 52%
Dutch (Belgium) 39%
German (Formal) 32%
Ukrainian 31%
German 24%
Basque 15%
Japanese 1%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2025-10-04 40K+ → 50K+ up after 575 days in tier
  2. 2024-03-08 30K+ → 40K+ up after 423 days in tier
  3. 2023-01-10 20K+ → 30K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Preview card ↗

Advanced Product Fields (Product Addons) for WooCommerce: 50K+ active installs, 4.8★ (282 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/advanced-product-fields-for-woocommerce