Avatar Privacy
by pepe · Performance
Also makes 2 other plugins · 11.9K+ installs across the portfolio →
Enhances the privacy of your users and visitors with gravatar opt-in and local avatars.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 52/100
Stale · Likely abandoned
Active installs
1K+
≈1.9K estimated
Momentum
0%
downloads vs prior 30d
Biggest opportunity: “avatar”, “bbpress” and “caching” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
52 health vs 69 average across 1,808 Performance plugins
Install conversion
How it's measured →2.4%
of downloads still active
At least 1K of 42.5K lifetime downloads are still running, above its category: the median Performance plugin keeps 1.4%, across 1,103 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Performance plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Removal-risk signals
45/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 3+ years — the top precursor to removal once a vulnerability is found.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Update recency
Updated 1279 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.2.15; the current branch is 6.8
5.0★ over 25 reviews, smoothed to 4.40★
5 of 5 tags set · short description in place
To rank higher: Last updated 1279 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.3
Velocity
places per keyword, 25d
9%
Breadth
of keywords climbing, 25d
-0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| avatar your tag | Not in the top 24 | ||
| bbpress your tag | Not in the top 24 | ||
| caching your tag | Not in the top 24 | ||
| gravatar your tag | Not in the top 24 | ||
| privacy your tag | Not in the top 24 | ||
13 searches this plugin appeared in over the last 90 days, 0 listed. 13 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “avatar”, “bbpress” and “caching” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
3.5y ago
latest release · v2.7.0 · 1 May 2023
41
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 94% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 6.2 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 28 May 2018
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.2
Languages
via translate.wordpress.orgTranslated into 18 languages, 6 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 11 questions in the FAQ.
- ✓ FAQ asks real questions 11 of 11 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WP-CLI, Multisite.
- ✓ Headings and lists 4 headings and 3 lists.
- ✓ Enough to quote 2,842 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "bbPress" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2020-08-06 900+ → 1K+ up after 216 days in tier
- 2020-01-03 800+ → 900+ up after 108 days in tier
- 2019-09-17 600+ → 800+ up after 286 days in tier
- 2018-12-05 500+ → 600+ up after 84 days in tier
- 2018-09-12 200+ → 500+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
One User Avatar | User Profile Picture 100K+ installs · 4.5★ · 3 shared tags A -
Simple Local Avatars 100K+ installs · 4.5★ · 2 shared tags A -
Gravatar Enhanced – Avatars, Profiles, and Privacy 100K+ installs · 4.1★ · 2 shared tags A -
User Profile Picture 40K+ installs · 4.5★ · 2 shared tags A -
Basic User Avatars 20K+ installs · 4.5★ · 2 shared tags C -
Simple User Avatar 20K+ installs · 4.3★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Avatar Privacy into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/avatar-privacy" width="480" height="300" style="border:0" loading="lazy" title="Avatar Privacy — Plugin Pulse"></iframe> Avatar Privacy: 1K+ active installs, 5.0★ (25 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/avatar-privacy
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