Back Button Widget
by WPFactory · Admin & Utilities
Also makes 43 other plugins · 123.3K+ installs across the portfolio →
A simple & customizable back button, add it to any WordPress page using shortcode or widget for enhanced user navigation and site accessibility.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 89/100
no flags
Active installs
4K+
≈4.6K estimated
Momentum
+11%
downloads vs prior 30d
Biggest opportunity: Add “author widget”, “testimonials widget” and “shortcode in widget” to your wp.org tags. You rank #19, #19 and #23 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed these are the slots worth spending.
89 health vs 56 average across 5,896 Admin & Utilities plugins
Install conversion
How it's measured →4.3%
of downloads still active
At least 4K of 93.6K lifetime downloads are still running, above its category: the median Admin & Utilities plugin keeps 0.6%, across 4,186 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Admin & Utilities plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 26 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 10 reviews, smoothed to 4.25★ and held back under 25 reviews
4 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
42
Momentum
Mixed: one swing, the rest drifting
+0.1
Velocity
places per keyword, 19d
27%
Breadth
of keywords climbing, 19d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| go back your tag | #1 | #1 | 0 |
| back button widget your tag | #1 | #3 | 0 |
| back button your tag | #1 | #1 | 0 |
| about me widget | #8 | #14 | up 1 |
| back to top button | #6 | #7 | 0 |
| button | #21 | #19 | up 1 |
| author widget | #19 | #19 | up 1 |
| testimonials widget | #19 | #19 | 0 |
| testimonial widget | #22 | #18 | up 1 |
| shortcode in widget | #23 | #23 | down 1 |
| tab widget | #24 | #24 | down 1 |
| accessibility button | #16 | #15 | down 1 |
| button shortcode | #17 | #18 | 0 |
| button to top | #17 | #15 | 0 |
| tab widget widget | #19 | #22 | up 1 |
| web widget | #24 | #23 | down 1 |
83 searches this plugin appeared in over the last 90 days, 16 listed. 67 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Add “author widget”, “testimonials widget” and “shortcode in widget” to your wp.org tags. You rank #19, #19 and #23 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed these are the slots worth spending.
Daily downloads
Since 31 Oct 2024 · 730 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 3.1K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Estimated active installs
The public count shows “4K+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history since 12 Oct 2026
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.8.0 Dev – Output escaped. Dev – Font Awesome – Load locally. Dev – Settings – Plugin icon added. Dev – Code refactoring. Dev – Coding standards improved. Dev – WPFactory Admin Menu – Library updated (to v1.1.2). Dev – WPFact 1.8.0
- — Version 1.7.2 Tested up to: 7.0. 1.7.2
- — Version 1.7.1 Dev – WPFactory Admin Menu – Library updated. Dev – WPFactory Key Manager – Library updated. 1.7.1
- — Version 1.7.0 Dev – Security – Escape output. Dev – Plugin settings moved to the “WPFactory” menu. Dev – “Recommendations” added. Dev – “Key Manager” added. Dev – Code refactoring. Dev – Coding standards improved. Tested up to: 6.8. 1.7.0
- — Version 1.6.8 Tested up to: 6.6. 1.6.8
- — Version 1.6.7 Dev – PHP 8.2 compatibility – “Creation of dynamic property is deprecated” notice fixed. Dev – Admin settings descriptions updated. Readme.txt – Minor fixes. 1.6.7
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (1.8.0). Sites still on an older version should update.
- Patched Medium · 6.4 Back Button Widget <= 1.6.8 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2025-05-19 CVE-2025-48252 Improper Neutralization of Input During Web Page Generation Affects <= 1.6.8 Patched in 1.7.0
- Patched Medium · 6.4 Back Button Widget <= 1.6.3 - Authenticated (Contributor+) Stored Cross-Site Scripting via Shortcode ↗2023-12-26 CVE-2023-51399 Improper Neutralization of Input During Web Page Generation Affects <= 1.6.3 Patched in 1.6.4
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 2 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 31 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "A simple & customizable back button, add it to any WordPress page using shortcode or widget for enhanced us..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 10 headings and 3 lists.
- ✓ Enough to quote 4,833 characters of description.
- ✓ Tags match the text All 4 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
- P Pager Widget 100+ installs · 4.1★ · 1 shared tag B
- S Scroll To Top Plugin by InThisCode 20+ installs · 3.6★ · 1 shared tag
- A Awesome Scroll To Top 20+ installs · 3.6★ · 1 shared tag
-
IfElseNd Go Top 10+ installs · 3.6★ · 1 shared tag - E Easy Kickstarter Widget 10+ installs · 3.8★ · 1 shared tag D
-
Easy Back to Top 10+ installs · 4.0★ · 1 shared tag D
Embed this report card
Drop a live Pulse card for Back Button Widget into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/back-button-widget" width="480" height="300" style="border:0" loading="lazy" title="Back Button Widget — Plugin Pulse"></iframe> Back Button Widget: 4K+ active installs, 5.0★ (10 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/back-button-widget
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