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Blanka private label beauty & skincare products app for WooCommerce

by blankadoug · Uncategorized

Blanka is an app that let's anyone start their own branded cosmetics and skincare line in under 5 minutes.

Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.

⚠ Few reviews

Health

B 79/100

Few reviews

Active installs

100+

≈190 estimated

Momentum

+11%

downloads vs prior 30d

Biggest opportunity: Swap “dropshipping” and “print on demand” for “beauty” and “dropship”. “dropshipping” isn't earning its slot: you're not in the first 24 results for its own search. “beauty” sits at #4 untagged, close enough for a declared tag to move it up. “print on demand” isn't earning its slot: it only gets you to #16. “dropship” sits at #11 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.

How scoring works →
79 Health · B
Maintenance 86/100
Rating quality 78/100
Support 70/100

79 health vs 58 average across 25,734 Uncategorized plugins

Install conversion

How it's measured →

1.9%

of downloads still active

At least 100 of 5.3K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,766 plugins.

Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.

This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.

Details

Version
1.1.0
Last updated
6mo ago
Added
2022-10-07 · 4 yrs old
Requires WP
6.2
Tested up to
7.0.8
Requires PHP
7.2

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

88 / 100

Excellent listing optimization

Most to gain: Rating quality

Update recency 97/100

Updated 194 days ago, past the ~180 days where wp.org starts discounting

WP compatibility 100/100

Tested up to WordPress 7.0.8, the current branch or newer

Rating quality 54/100

5.0★ over 3 reviews, smoothed to 4.15★ and held back under 25 reviews

Listing tuning 100/100

5 of 5 tags set · short description in place

To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.

Get the full rank-higher report →

Daily downloads

Since 8 Oct 2022 · 1,484 days · wp.org + Plugin Pulse archive

+11% vs prior 30d
530 Oct 2026

30-day downloads

Rolling 30-day volume · peak 273 · peaks are release surges

16031 Oct 2026

Directory rank

Ranked about #13,300 to #16,400, alongside the other plugins at 100+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.

Health trend

Composite health score, snapshotted daily

7931 Oct 2026

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.6K31 Oct 2026

Release cadence

Occasionally updated
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

1

releases in the last 12 months

6mo ago

latest release · v1.1.0 · 20 Apr 2026

8

tagged releases on record

Recent releases

1.1.0 · 20 Apr 20261.0.6 · 14 Sep 20231.0.5 · 6 Jul 20231.0.4 · 30 May 20231.0.3 · 26 May 20231.0.2 · 11 Dec 20221.0.1 · 2 Dec 20221.0.0 · 7 Oct 2022

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 56% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.1 56%
v1.0 44%

Estimated active installs

The public count shows “100+”. Our estimate pins where the real number sits.

tracked estimate
100–200 ≈190

Crossed into this band 2.7 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.

Install history since 7 Oct 2022

10031 Oct 2026

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ e_skincare
    3.8y ago

    If I could give Blanka 100 stars I would…I highly recommend Blanka to anyone looking to launch a new brand, increase their product line or needs a new PL to work with. Blanka’s customer service is EXTRAORDINARY and should be emulated by other PL brands. Anytime I have an issue during nonbusiness hours, Blanka responds immediately the following day…To be clear our issues are always unrelated to Blanka and usually a result of an internal change. We have never had issues on Blanka’s side.. Blanka goes above and beyond whenever we run into technical difficulties on our hosting side, logo changes etc. We signed up for Blanka about a year before our launch date which resulted in a lot of changes on our end (logo, platform etc) Blanka has remained flexible to our changes, and willing to assist whenever we needed assistance. In regard to the products, Blanka’s prices are lower than almost all of the other private labels and also doesn’t require high or any MOQs like other companies. We have been unable to find products more cost effective than Blanka without committing to 10K MOQs or each item. Not only does this allow us to budget towards marketing and other brand costs to help us grow, it also takes the headache of having to plan logistics and distribution to customers. There are only a handful of PLD companies but none have the customer service and brand selection like Blanka. The few competitors they do have charge twice as much out of pocket costs and many have nonexistent customer service. Blanka has a huge product line and constantly adding more products to the already large selection, the integration between Blanka and selling platform is seamless, and an all around fantastic experience.

    Read on wp.org ↗
  2. ★★★★★ ritvikminhas28
    3.9y ago

    Superb customer service, amazing products, easy to navigate user interface. I love this company. Would definitely recommend this to anyone who has an entrepreneurial vision of starting their own private label beauty brand.

    Read on wp.org ↗
  3. ★★★★★ bigtshouse
    3.9y ago

    I found this app searching for a company that could help me sell beauty products on my store. They do everything and make it super easy for me to have my own makeup line. The support team is really helpful and I’m blown away by the quality of the products.

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

✓ Low memory footprint
✓ Low page-speed impact
✓ Runs on latest PHP + WP
✓ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Languages

via translate.wordpress.org

Translated into 1 language, 1 at 90% or more

Dutch 100%

AI assistants

How it's measured →

Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.

Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.

Readme readiness

5 of 8 pass · checked 28 Oct 2026

Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.

  • ✓ Says what it does "Blanka is an app that let's anyone start their own branded cosmetics and skincare line in under 5 minutes."
  • ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
  • ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
  • ! Names who it is for Never says who the plugin is for or what they use it for.
  • ✓ Names what it works with Mentions WooCommerce.
  • ✓ Headings and lists 3 headings and 2 lists.
  • ✓ Enough to quote 1,602 characters of description.
  • ✓ Tags match the text 3 of 5 tags appear in the text; "makeup", "private label" do not.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2024-02-21 90+ → 100+ up after 14 days in tier
  2. 2024-02-07 100+ → 90+ down after 5 days in tier
  3. 2024-02-02 90+ → 100+ up after 6 days in tier
  4. 2024-01-27 100+ → 90+ down after 15 days in tier
  5. 2024-01-12 90+ → 100+ up after 25 days in tier
  6. 2023-12-18 80+ → 90+ up after 12 days in tier
  7. 2023-12-06 70+ → 80+ up after 2 days in tier
  8. 2023-12-04 80+ → 70+ down after 2 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Embed this report card

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Preview card ↗

Blanka private label beauty & skincare products app for WooCommerce: 100+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/blanka

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