Blanka private label beauty & skincare products app for WooCommerce
by blankadoug · Uncategorized
Blanka is an app that let's anyone start their own branded cosmetics and skincare line in under 5 minutes.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 79/100
Few reviews
Active installs
100+
≈190 estimated
Momentum
+11%
downloads vs prior 30d
Biggest opportunity: Swap “dropshipping” and “print on demand” for “beauty” and “dropship”. “dropshipping” isn't earning its slot: you're not in the first 24 results for its own search. “beauty” sits at #4 untagged, close enough for a declared tag to move it up. “print on demand” isn't earning its slot: it only gets you to #16. “dropship” sits at #11 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
79 health vs 58 average across 25,734 Uncategorized plugins
Install conversion
How it's measured →1.9%
of downloads still active
At least 100 of 5.3K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,766 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 194 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 7.0.8, the current branch or newer
5.0★ over 3 reviews, smoothed to 4.15★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
28
Momentum
Losing ground
-1.0
Velocity
places per keyword, 26d
0%
Breadth
of keywords climbing, 26d
-0.7
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| skincare | #1 | #3 | 0 |
| makeup your tag | #2 | #3 | down 1 |
| beauty | #4 | #14 | down 1 |
| cosmetics your tag | #6 | #11 | down 2 |
| print on demand your tag | #16 | #15 | down 1 |
| visualizer | #10 | #14 | down 2 |
| dropship | #11 | #9 | 0 |
| ingredients | #19 | #23 | down 2 |
| dropshipping your tag | Not in the top 24 | ||
| private label your tag | Not checked yet | ||
12 searches this plugin appeared in over the last 90 days, 8 listed. 4 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “dropshipping” and “print on demand” for “beauty” and “dropship”. “dropshipping” isn't earning its slot: you're not in the first 24 results for its own search. “beauty” sits at #4 untagged, close enough for a declared tag to move it up. “print on demand” isn't earning its slot: it only gets you to #16. “dropship” sits at #11 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “print on demand”. #16 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 8 Oct 2022 · 1,484 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 273 · peaks are release surges
Directory rank
Ranked about #13,300 to #16,400, alongside the other plugins at 100+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
6mo ago
latest release · v1.1.0 · 20 Apr 2026
8
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 56% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “100+”. Our estimate pins where the real number sits.
Crossed into this band 2.7 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 7 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ e_skincare3.8y ago
If I could give Blanka 100 stars I would…I highly recommend Blanka to anyone looking to launch a new brand, increase their product line or needs a new PL to work with. Blanka’s customer service is EXTRAORDINARY and should be emulated by other PL brands. Anytime I have an issue during nonbusiness hours, Blanka responds immediately the following day…To be clear our issues are always unrelated to Blanka and usually a result of an internal change. We have never had issues on Blanka’s side.. Blanka goes above and beyond whenever we run into technical difficulties on our hosting side, logo changes etc. We signed up for Blanka about a year before our launch date which resulted in a lot of changes on our end (logo, platform etc) Blanka has remained flexible to our changes, and willing to assist whenever we needed assistance. In regard to the products, Blanka’s prices are lower than almost all of the other private labels and also doesn’t require high or any MOQs like other companies. We have been unable to find products more cost effective than Blanka without committing to 10K MOQs or each item. Not only does this allow us to budget towards marketing and other brand costs to help us grow, it also takes the headache of having to plan logistics and distribution to customers. There are only a handful of PLD companies but none have the customer service and brand selection like Blanka. The few competitors they do have charge twice as much out of pocket costs and many have nonexistent customer service. Blanka has a huge product line and constantly adding more products to the already large selection, the integration between Blanka and selling platform is seamless, and an all around fantastic experience.
Read on wp.org ↗ - ★★★★★ ritvikminhas283.9y ago
Superb customer service, amazing products, easy to navigate user interface. I love this company. Would definitely recommend this to anyone who has an entrepreneurial vision of starting their own private label beauty brand.
Read on wp.org ↗ - ★★★★★ bigtshouse3.9y ago
I found this app searching for a company that could help me sell beauty products on my store. They do everything and make it super easy for me to have my own makeup line. The support team is really helpful and I’m blown away by the quality of the products.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Blanka is an app that let's anyone start their own branded cosmetics and skincare line in under 5 minutes."
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 3 headings and 2 lists.
- ✓ Enough to quote 1,602 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "makeup", "private label" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-02-21 90+ → 100+ up after 14 days in tier
- 2024-02-07 100+ → 90+ down after 5 days in tier
- 2024-02-02 90+ → 100+ up after 6 days in tier
- 2024-01-27 100+ → 90+ down after 15 days in tier
- 2024-01-12 90+ → 100+ up after 25 days in tier
- 2023-12-18 80+ → 90+ up after 12 days in tier
- 2023-12-06 70+ → 80+ up after 2 days in tier
- 2023-12-04 80+ → 70+ down after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Selfnamed: Cosmetics on demand 300+ installs · 3.6★ · 3 shared tags -
Qikink Print On Demand and DropShipping 1K+ installs · 4.0★ · 2 shared tags B -
EPROLO-Dropshipping 1K+ installs · 3.7★ · 2 shared tags C -
Spreadconnect 600+ installs · 3.4★ · 2 shared tags B -
Yoycol: Print on demand 400+ installs · 3.8★ · 2 shared tags B -
Popcustoms – Print on demand & dropshipping, Free Personalizer 100+ installs · 4.0★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Blanka private label beauty & skincare products app for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/blanka" width="480" height="300" style="border:0" loading="lazy" title="Blanka private label beauty & skincare products app for WooCommerce — Plugin Pulse"></iframe> Blanka private label beauty & skincare products app for WooCommerce: 100+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/blanka
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