Browser Theme Color – Address Bar Color & Dark Mode
by Marco Milesi · Uncategorized
Also makes 16 other plugins · 11.4K+ installs across the portfolio →
Color the mobile browser address bar with your brand color, with a separate color for dark mode.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
Few reviews
Active installs
2K+
≈2.5K estimated
Momentum
+227%
downloads vs prior 30d
Biggest opportunity: Swap “android” and “mobile” for “browser” and “background color”. “android” isn't earning its slot: you're not in the first 24 results for its own search. “browser” sits at #4 untagged, close enough for a declared tag to move it up. “mobile” isn't earning its slot: you're not in the first 24 results for its own search. “background color” sits at #5 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 58 average across 25,739 Uncategorized plugins
Install conversion
How it's measured →5.7%
of downloads still active
At least 2K of 34.9K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,772 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 27 days ago
Tested up to WordPress 7.2, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Mixed: one swing, the rest drifting
+0.2
Velocity
places per keyword, 27d
17%
Breadth
of keywords climbing, 27d
-0.4
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| theme color your tag | #1 | #15 | up 3 |
| address bar color | #1 | #12 | 0 |
| mobile address bar color | #1 | #17 | 0 |
| color | #2 | #17 | up 12 |
| browser background color | #1 | #22 | 0 |
| set browser color | #1 | #20 | 0 |
| browser color | #1 | #20 | — |
| browser bar color | #1 | #17 | 0 |
| theme color on address bar | #1 | #17 | 0 |
| address bar your tag | #3 | #18 | 0 |
| link color | #2 | #19 | 0 |
| color picker | #2 | #19 | up 18 |
| browser | #4 | #19 | up 9 |
| color scheme | #3 | #22 | down 1 |
| meta theme color | #2 | #21 | down 1 |
| mobile browser bar | #2 | #21 | 0 |
| browser address bar color | #2 | #20 | 0 |
| background color | #5 | #23 | up 1 |
| dark mode your tag | #8 | #19 | 0 |
| dark | #9 | #20 | down 1 |
| android your tag | Not in the top 24 | ||
| mobile your tag | Not in the top 24 | ||
102 searches this plugin appeared in over the last 90 days, 20 listed. 58 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “android” and “mobile” for “browser” and “background color”. “android” isn't earning its slot: you're not in the first 24 results for its own search. “browser” sits at #4 untagged, close enough for a declared tag to move it up. “mobile” isn't earning its slot: you're not in the first 24 results for its own search. “background color” sits at #5 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.8K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
27d ago
latest release · v2.0.1 · 5 Oct 2026
5
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “2K+”. Our estimate pins where the real number sits.
Crossed into this band 7 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 24 Jul 2019
Recent reviews
All reviews on wp.org ↗- ★★★★★ Marco Milesi10.4y ago
For support, please visit https://wordpress.org/support/plugin/browser-theme-color
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-10-05 Version 2.0.1 New: optional dark mode color, output with prefers-color-scheme media queries New (experimental): options to tint the top and bottom bars of Safari on iOS 26+, which ignores the theme-color tag New: “Settings” link in th 2.0.1
- 2025-05-26 Version 1.5 Tested up to latest WP Refactored plugin to use an object-oriented approach for better maintainability. Improved code security and WordPress best practices (escaping, sanitization, capability checks). Enhanced the settin 1.5
- 2024-05-24 Version 1.4.1 Minor changes Tested up to latest WP 1.4.1
- — Version 1.3 Minor changes Tested up to latest WP 1.3
- — Version 1.2.3 Minor improvements Tested up to WP 6.0 1.2.3
- — Version 1.2.2 Minor improvements 1.2.2
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (2.0.1). Sites still on an older version should update.
- Patched Medium · 6.5 Browser Theme Color <= 1.3 - Cross-Site Request Forgery via btc_settings_page ↗
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 1 heading and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,702 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "theme color" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-04-13 3K+ → 2K+ down after 1 days in tier
- 2026-04-12 2K+ → 3K+ up after 1 days in tier
- 2026-04-11 3K+ → 2K+ down after 1 days in tier
- 2026-04-10 2K+ → 3K+ up after 3 days in tier
- 2026-04-07 3K+ → 2K+ down after 1 days in tier
- 2026-04-06 2K+ → 3K+ up after 2 days in tier
- 2026-04-04 3K+ → 2K+ down after 9 days in tier
- 2026-03-26 2K+ → 3K+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Browser Address Bar Color Changer 100+ installs · 3.6★ · 3 shared tags -
WPtouch – Make your WordPress Website Mobile-Friendly 40K+ installs · 3.7★ · 2 shared tags B -
MOBILOOK — Mobile View & Mobile‑Friendly Test 1K+ installs · 4.6★ · 2 shared tags A -
Browser Address Bar Color 300+ installs · 4.0★ · 2 shared tags B - W Web Manifest 90+ installs · 3.6★ · 2 shared tags
-
Pronto – Mobile Site Convertor 80+ installs · 3.9★ · 2 shared tags D
Embed this report card
Drop a live Pulse card for Browser Theme Color – Address Bar Color & Dark Mode into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/browser-theme-color" width="480" height="300" style="border:0" loading="lazy" title="Browser Theme Color – Address Bar Color & Dark Mode — Plugin Pulse"></iframe> Browser Theme Color – Address Bar Color & Dark Mode: 2K+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/browser-theme-color
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