SMTP by BestWebSoft
by bestweblayout · Email & Marketing
Also makes 30 other plugins · 14.5K+ installs across the portfolio →
Configure SMTP server to receive email messages from WordPress to Gmail, Yahoo, Hotmail, and other services.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 68/100
Stale
Active installs
1K+
≈1.5K estimated
Momentum
+19%
downloads vs prior 30d
Biggest opportunity: Swap “email” for “bestwebsoft”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “bestwebsoft” sits at #21 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
68 health vs 66 average across 2,120 Email & Marketing plugins
Install conversion
How it's measured →1.7%
of downloads still active
At least 1K of 57.3K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 506 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
4.4★ over 13 reviews, smoothed to 4.16★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 506 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
37
Momentum
Losing ground
-0.6
Velocity
places per keyword, 27d
20%
Breadth
of keywords climbing, 27d
-0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| bestwebsoft | #21 | #20 | 0 |
| email your tag | Not in the top 24 | ||
| mail your tag | Not in the top 24 | ||
| smtp your tag | Not in the top 24 | ||
| smtp mail your tag | Not in the top 24 | ||
| smtp plugin your tag | Not in the top 24 | ||
5 searches this plugin appeared in over the last 90 days, 1 listed. 4 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “email” for “bestwebsoft”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “bestwebsoft” sits at #21 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.8K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.4y ago
latest release · v1.2.0 · 12 Jun 2025
21
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 68% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 11 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 10 Mar 2015
Reviewer account pattern
from wp.org reviewer profiles6 of the last 10 four- and five-star reviews came from accounts created within a month of posting the review.
Registering a wp.org account just to leave a review is common and often entirely legitimate. The share here is unusually high for the sample, so it's worth keeping in mind while reading the reviews.
Recent reviews
All reviews on wp.org ↗- ★★★★★ zmeeloff6.6y ago
Целый день мучился с этими SMTP, работает только ваш. Спасибо!
Read on wp.org ↗ - ★★★★★ miaoz7.5y ago
I tried 3 of them and they all failed. Only it worked. No working plug-ins: 1.WP Mail SMTP by WPForms 2.Easy WP SMTP 3.WP SMTP
Read on wp.org ↗ - ★★★★★ Kahanit10.1y ago
Works perfect as expected, keep it up!!
Read on wp.org ↗ - ★★★★★ dustyhale10.3y ago
Tried it with Google Apps and gmail settings. Settings correct but it doesn’t work.
Read on wp.org ↗ - ★★★★★ weetrey10.4y ago
BEst simple SMTP for WP!!!
Read on wp.org ↗ - ★★★★★ Knut Sparhell10.4y ago
Had a problem with submissions from Jetpack Contact Form being rejected as spam at the receiving server, because of two things combined: * Sender not in my domain * Sending IP-adresse not trusted as legal sender for the server because of dedicated IP on shared hosting * gmail.com or other free email service as Reply-To By sending to the local SMTP server using an default account, it worked again. Excellent plugin to work with and set up.
Read on wp.org ↗ - ★★★★★ SydneyT10.6y ago
Love this plugin.
Read on wp.org ↗ - ★★★★★ sale1h10.9y ago
Excellent work successfully Thank you
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (1.2.0). Sites still on an older version should update.
- Patched High · 7.2 SMTP by BestWebSoft <= 1.1.9 - Authenticated (Administrator+) Arbitrary File Upload ↗2025-03-07 CVE-2024-13908 Unrestricted Upload of File with Dangerous Type Affects <= 1.1.9 Patched in 1.2.0
- 2017-04-12 CVE-2017-18518 Improper Neutralization of Input During Web Page Generation Affects <= 1.0.9 Patched in 1.1.0
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.7.2
Languages
via translate.wordpress.orgTranslated into 121 languages, 2 at 90% or more
Plus 97 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 3 of 4 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 5 headings and 8 lists.
- ✓ Enough to quote 1,589 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "smtp mail", "smtp plugin" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-12-03 2K+ → 1K+ down after 8 days in tier
- 2025-11-25 1K+ → 2K+ up after 1 days in tier
- 2025-11-24 2K+ → 1K+ down after 2290 days in tier
- 2019-08-18 1K+ → 2K+ up after 1232 days in tier
- 2016-04-03 800+ → 1K+ up after 154 days in tier
- 2015-11-01 300+ → 800+ up after 153 days in tier
- 2015-06-01 30+ → 300+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
SMTP Mailer 70K+ installs · 4.5★ · 3 shared tags A -
Gmail SMTP 10K+ installs · 4.1★ · 3 shared tags A -
Simple SMTP 2K+ installs · 4.4★ · 3 shared tags C -
SmartSMTP 2K+ installs · 4.1★ · 3 shared tags B - S SMTP 600+ installs · 3.5★ · 3 shared tags D
- Y Yandex Mail 300+ installs · 4.1★ · 3 shared tags D
Embed this report card
Drop a live Pulse card for SMTP by BestWebSoft into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/bws-smtp" width="480" height="300" style="border:0" loading="lazy" title="SMTP by BestWebSoft — Plugin Pulse"></iframe> SMTP by BestWebSoft: 1K+ active installs, 4.4★ (13 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/bws-smtp
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