Call to Action Widget
by Charlie Strickler · Admin & Utilities
A simple text widget with Title, Image URL, A text/html area, Link Text and Link URL. This simple widget is often used for a call to action widget.
46 health vs 53 average across 2,703 Admin & Utilities plugins
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 12+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 3.7.41, well behind 6.8.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Biggest win: Update recency
To rank higher: Last updated 4602 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,381 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
61
now · peak 160
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Downloads per 1k installs · 30d
Engagement proxy · release spikes are signal, a long slide is an aging base
Estimated active installs
wp.org reports only “100+”. The real number sits in this band.
Refined from the date this plugin crossed into its current band.
Install history · since 2022-10-04 · 1,379 observations
Details
Growth timeline
Install-band crossings we have observed, and how long each band took to outgrow
- 2026-05-04 200+ → 100+ down after 1 days in band
- 2026-05-03 100+ → 200+ up after 3 days in band
- 2026-04-30 200+ → 100+ down after 1 days in band
- 2026-04-29 100+ → 200+ up after 13 days in band
- 2026-04-16 200+ → 100+ down after 1 days in band
- 2026-04-15 100+ → 200+ up after 2 days in band
- 2026-04-13 200+ → 100+ down after 1 days in band
- 2026-04-12 100+ → 200+ up after 3 days in band
Competes with
The plugins that solve the same job, ranked by shared tags then reach — closest match first
- W WP Shaper Image and Text 90+ installs · 4.1★ · 2 shared tags D
-
WP Master Widget 20+ installs · 3.6★ · 2 shared tags D -
Simple Image Widget 10K+ installs · 4.4★ · 1 shared tag B -
Image Widget 3K+ installs · 3.8★ · 1 shared tag B -
Classic Text Widget 2K+ installs · 4.5★ · 1 shared tag D -
HW Image Widget 1K+ installs · 4.1★ · 1 shared tag D
Embed this report card
Drop a live Pulse card for Call to Action Widget into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/call-to-action-widget" width="480" height="300" style="border:0" loading="lazy" title="Call to Action Widget — Plugin Pulse"></iframe> Call to Action Widget: 100+ active installs, 4.7★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-07-17. https://plugins.wpmayor.com/plugin/call-to-action-widget