Contact List – Online Staff Directory & Address Book
by Anssi Laitila · Uncategorized
Also makes 1 other plugin · 4K+ installs across the portfolio →
Build a custom staff directory, address book or any kind of listing with this easy-to-use plugin.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 88/100
no flags
Active installs
1K+
≈1.9K estimated
Momentum
+22%
downloads vs prior 30d
Biggest opportunity: Swap “listings” and “directory” for “faculty” and “company directory”. “listings” isn't earning its slot: you're not in the first 24 results for its own search. “faculty” sits at #10 untagged, close enough for a declared tag to move it up. “directory” isn't earning its slot: it only gets you to #22. “company directory” sits at #11 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
88 health vs 58 average across 25,755 Uncategorized plugins
Install conversion
How it's measured →1.2%
of downloads still active
At least 1K of 86.9K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,772 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 7 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 11 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.8★ over 19 reviews, smoothed to 4.29★ and held back under 25 reviews
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
39
Momentum
Losing ground
-0.3
Velocity
places per keyword, 28d
20%
Breadth
of keywords climbing, 28d
-0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| staff your tag | #1 | #1 | 0 |
| employee list | #1 | #1 | 0 |
| contact list | #2 | #4 | up 2 |
| staff directory your tag | #2 | #3 | down 1 |
| staff list | #1 | #1 | 0 |
| address book your tag | #3 | #3 | 0 |
| employee directory | #7 | #9 | up 1 |
| list | #14 | #16 | up 1 |
| book | #16 | #21 | down 1 |
| staff listing | #5 | #8 | 0 |
| address | #18 | #10 | 0 |
| company directory | #11 | #14 | up 1 |
| faculty | #10 | #8 | 0 |
| contact directory | #7 | #13 | 0 |
| books | #13 | #19 | down 1 |
| directory your tag | #22 | #24 | down 2 |
| to do list | #13 | #13 | up 1 |
| medical | #16 | #17 | up 1 |
| doctors | #16 | #13 | — |
| job lists | #18 | #20 | up 1 |
| listings your tag | Not in the top 24 | ||
145 searches this plugin appeared in over the last 90 days, 20 listed. 118 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “listings” and “directory” for “faculty” and “company directory”. “listings” isn't earning its slot: you're not in the first 24 results for its own search. “faculty” sits at #10 untagged, close enough for a declared tag to move it up. “directory” isn't earning its slot: it only gets you to #22. “company directory” sits at #11 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 3.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
7
releases in the last 12 months
11d ago
latest release · v3.0.23 · 21 Oct 2026
9
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 94% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 2.7 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 18 Jul 2019
Recent reviews
All reviews on wp.org ↗- ★★★★★ browily5mo ago
Enjoying it.
Read on wp.org ↗ - ★★★★★ eckweb1.2y ago
I just wanted a simple plugin to create a directory on my site. So many directory programs are filled with all the bells and whistles, which I just don’t need. That always made them difficult to set up and sometimes, broke my site.But Contact List is a great plugin that creates great looking “cards” and puts the information I need into my directory website! Love It!
Read on wp.org ↗ - ★★★★★ mrwa0admin1.3y ago
With the bye-bye to the Connections plugin, I was on the mad hunt for a replacement. I tried 2 other plugins with less than desirable results. Then I tried Contact List. Not only did the plugin perform how I needed it to, but during the free trial period, Anssi responded to my customer support question. WOW!! That’s what I call EXCELLENT CUSTOMER SERVICE! It was a no-brainer to forge ahead with subscribing to the plugin. If you get that kind of customer service during the free-trial, I feel confident a paid subscriber will get the same if not better. I recommend this plugin for those looking for a directory.
Read on wp.org ↗ - ★★★★★ 7sqcentral1.8y ago
Works really well. The best one I’ve tried so far.
Read on wp.org ↗ - ★★★★★ Teuila_Mau2.1y ago
Straightforward and easy to use, this plugin does everything we need and more! We were able to customize the contact list to our liking across a multi-language site. In addition to having a 7-day free trial where we could test drive all of its features, support has been incredibly helpful and quick to respond. Highly recommend!
Read on wp.org ↗ - ★★★★★ jason.lafferty2.5y ago
Had tried several plugins before stumbling over this one trying to do the same thing. Tried the free version and bought the plugin within 2 hours, things I’d been trying to do with other plugins were very simple with this one. Great support, provided some help with some custom CSS for an issue I was having. I offered up some future suggestions for improvements which the author seemed very open too so will look to see if they arrive. All in – Great plugin well worth the few $ for the license with some great features, works beautifully across desktop, tablet and phone.
Read on wp.org ↗ - ★★★★★ Anonymous2.5y ago
Useful and functional plugin and the support staff is very kind and professional
Read on wp.org ↗ - ★★★★★ shiw062.8y ago
Contact list is a very good plugin, easy to use and with excellent support. Anssi helped me set up new features, thank you very much.
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 5 disclosed vulnerabilities are patched in the current version (3.0.23). Sites still on an older version should update.
- Patched Medium · 6.4 Contact List <= 3.0.18 - Authenticated (Contributor+) Stored Cross-Site Scripting via '_cl_map_iframe' Parameter ↗2026-03-20 CVE-2026-3516 Improper Neutralization of Input During Web Page Generation Affects <= 3.0.18 Patched in 3.0.19
- 2023-07-18 CVE-2023-33999 Improper Neutralization of Input During Web Page Generation Affects 2.9.24 - 2.9.69 Patched in 2.9.72
- Patched Medium · 6.1 Contact List – Easy Business Directory, Staff Directory and Address Book Plugin <= 2.9.41 - Reflected Cross-Site Scripting ↗2021-08-24 Improper Neutralization of Input During Web Page Generation Affects <= 2.9.41 Patched in 2.9.42
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 3 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Build a custom staff directory, address book or any kind of listing with this easy-to-use plugin."
- ✓ Has a FAQ 8 questions in the FAQ.
- ✓ FAQ asks real questions 8 of 8 read like questions a user would type.
- ! Names who it is for One audience phrase ("essential for"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Facebook, LinkedIn, Twitter.
- ✓ Headings and lists 19 headings and 8 lists.
- ✓ Enough to quote 8,798 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-02-13 900+ → 1K+ up after 3 days in tier
- 2024-02-10 1K+ → 900+ down after 2 days in tier
- 2024-02-08 900+ → 1K+ up after 1 days in tier
- 2024-02-07 1K+ → 900+ down after 3 days in tier
- 2024-02-04 900+ → 1K+ up after 12 days in tier
- 2024-01-23 1K+ → 900+ down after 8 days in tier
- 2024-01-15 900+ → 1K+ up after 2 days in tier
- 2024-01-13 1K+ → 900+ down after 7 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Directorist: AI-Powered Business Directory, Listings & Classified Ads 20K+ installs · 4.6★ · 2 shared tags A -
GeoDirectory – WP Business Directory Plugin and Classified Listings Directory 10K+ installs · 4.7★ · 2 shared tags A -
HivePress – Business Directory, Listings & Classified Ads Plugin 10K+ installs · 4.8★ · 2 shared tags A -
Classified Listing – AI-Powered Classified ads & Business Directory 9K+ installs · 4.8★ · 2 shared tags A -
HivePress Favorites 7K+ installs · 4.2★ · 2 shared tags A -
HivePress Messages 7K+ installs · 3.9★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Contact List – Online Staff Directory & Address Book into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/contact-list" width="480" height="300" style="border:0" loading="lazy" title="Contact List – Online Staff Directory & Address Book — Plugin Pulse"></iframe> Contact List – Online Staff Directory & Address Book: 1K+ active installs, 4.8★ (19 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/contact-list
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.