Counter Box – Add Countdowns, Timers & Dynamic Counters to WordPress
by Wow-Company · Uncategorized
Also makes 22 other plugins · 93.5K+ installs across the portfolio →
Easily add countdowns, timers, and counters to your WordPress site. Ideal for sales, events, stats, and personalized time-based experiences.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
Few reviews
Active installs
1K+
≈1.5K estimated
Momentum
+5%
downloads vs prior 30d
Biggest opportunity: Swap “countdown”, “countdown timer” and “timer” for “timers”, “visitor counter” and “geo targeting”. “countdown” isn't earning its slot: it only gets you to #21. “timers” sits at #7 untagged, close enough for a declared tag to move it up. “countdown timer” isn't earning its slot: it only gets you to #17. “visitor counter” sits at #9 untagged, close enough for a declared tag to move it up. “timer” isn't earning its slot: it only gets you to #14. “geo targeting” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 58 average across 25,734 Uncategorized plugins
Install conversion
How it's measured →1.9%
of downloads still active
At least 1K of 52.9K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,767 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 3 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 67 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.5★ over 8 reviews, smoothed to 4.16★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
41
Momentum
Mixed: one swing, the rest drifting
+0.1
Velocity
places per keyword, 28d
26%
Breadth
of keywords climbing, 28d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| sales counter | #2 | #4 | 0 |
| counters | #6 | #13 | up 1 |
| count down your tag | #6 | #15 | 0 |
| timers | #7 | #16 | down 1 |
| counter your tag | #9 | #11 | down 1 |
| countdowns | #11 | #20 | up 1 |
| timer your tag | #14 | #21 | up 1 |
| stats counter | #5 | #14 | up 2 |
| visitor counter | #9 | #16 | down 1 |
| download counter | #9 | #14 | down 1 |
| countdown timer your tag | #17 | #21 | up 1 |
| box | #19 | #18 | up 1 |
| time counter | #7 | #14 | up 1 |
| countdown your tag | #21 | #19 | 0 |
| add countdown | #8 | #17 | 0 |
| simple counter | #8 | #14 | up 1 |
| geo targeting | #14 | #16 | up 2 |
| wordpress counter | #8 | #12 | 0 |
| website counter | #9 | #15 | 0 |
| popup box | #17 | #23 | 0 |
93 searches this plugin appeared in over the last 90 days, 20 listed. 60 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “countdown”, “countdown timer” and “timer” for “timers”, “visitor counter” and “geo targeting”. “countdown” isn't earning its slot: it only gets you to #21. “timers” sits at #7 untagged, close enough for a declared tag to move it up. “countdown timer” isn't earning its slot: it only gets you to #17. “visitor counter” sits at #9 untagged, close enough for a declared tag to move it up. “timer” isn't earning its slot: it only gets you to #14. “geo targeting” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “timer”. #14 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.5K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
3
releases in the last 12 months
5mo ago
latest release · v2.0.14 · 13 Jun 2026
21
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 87% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 9 months ago; the previous band took 18 months to cross, which places it about 51% of the way through.
Install history since 10 Jun 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ syrgeorge2.8y ago
Very Good
Read on wp.org ↗ - ★★★★★ bravium693.0y ago
Excellent plugin. I like this.
Read on wp.org ↗ - ★★★★★ Thomas3.2y ago
I was looking for a really nice and slim counter/countdown plugin but many of the ones listed around WP simply have too much bloat with a variety of extra things I really didn’t need. Gladly, Counter Box is exactly what I needed. No bloat, quite slim, and works fantastically, and it ensures to take care of timezone since our server is set to GMT and we operate in EST. The only feature I’d like to see is to allow custom css within the style section, as that would allow the html and css to cooperate within a single area. However, I liked that all I needed to do was write my own html/css to give the counter the skin fit for the page/site. For anyone looking for a nice and lean countdown plug, this is a good choice. Thanks. This topic was modified 2 years, 11 months ago by Thomas.
Read on wp.org ↗ - ★★★★★ js761554.8y ago
This little plugin solved a very real problem I had with Elementor. I required a days-expended from a set-date counter and this plugin is perfect for the task!
Read on wp.org ↗ - ★★★★★ dan575.3y ago
Très bien et très bon support réactif. La version pro offre de nombreuses options. En juin 2021 la documentation reste un peu faible… mais un mail au support… tout ok.
Read on wp.org ↗ - ★★★★★ SeattleLion5.7y ago
Counter won’t display in either test or active mode. Won’t even preview. Forget it!
Read on wp.org ↗ - ★★★★★ moira20206.1y ago
This is just what I was looking for a perfect, clean and simple countdown plugin soooo customizable. Love this. Thanks you so much!
Read on wp.org ↗ - ★★★★★ pedroporras6.1y ago
I was looking for some date counter to some clients pages, so when I used this pluging to replate the existing counter used by the site theme and I can say that works perfectly because you can edit as you want and add any style if you want for instacen the font size or color, very functional y non restrictions compare to others with pro version’s. Good Job!
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 8 disclosed vulnerabilities are patched in the current version (2.0.14). Sites still on an older version should update.
- Patched Medium · 4.4 Counter Box: Add Engaging Countdowns, Timers & Counters to Your WordPress Site <= 2.0.6 - Authenticated (Administrator+) DOM-Based Stored Cross-Site Scripting ↗2025-02-28 CVE-2024-13901 Improper Neutralization of Input During Web Page Generation Affects <= 2.0.6 Patched in 2.0.7
- Patched Medium · 6.1 Multiple Wow-Company Plugins (Various Versions) -- Reflected Cross-Site Scripting via 'page' parameter ↗2023-05-22 CVE-2023-2362 Improper Neutralization of Input During Web Page Generation Affects <= 1.2.1 Patched in 1.2.2
- Patched High · 7.2 Counter Box – WordPress plugin for countdown, timer, counter <= 1.2 - SQL Injection ↗2022-07-08 Improper Neutralization of Special Elements used in an SQL Command Affects <= 1.2 Patched in 1.2.1
- 2022-05-16 CVE-2022-29446 Improper Control of Filename for Include/Require Statement in PHP Program Affects <= 1.1.1 Patched in 1.2
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Easily add countdowns, timers, and counters to your WordPress site. Ideal for sales, events, stats, and per..."
- ✓ Has a FAQ 7 questions in the FAQ.
- ✓ FAQ asks real questions 7 of 7 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("use it", "use cases").
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 5 headings and 6 lists.
- ✓ Enough to quote 2,178 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "count down", "countdown timer" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-02-10 2K+ → 1K+ down after 533 days in tier
- 2024-08-26 1K+ → 2K+ up after 3 days in tier
- 2024-08-23 2K+ → 1K+ down after 9 days in tier
- 2024-08-14 1K+ → 2K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Smart Countdown FX Easy Recurring Events 200+ installs · 3.9★ · 4 shared tags D -
Countdown, Coming Soon, Maintenance – Countdown & Clock 10K+ installs · 4.7★ · 3 shared tags B -
Uji Countdown 4K+ installs · 3.3★ · 3 shared tags B -
Checkout Countdown for WooCommerce – Boost Conversions & Reduce Cart Abandonment 1K+ installs · 4.4★ · 3 shared tags C -
Simple Countdown Timer – Sales, Launch and Event Countdowns 1K+ installs · 4.0★ · 3 shared tags B -
EZ Countdown Timer 300+ installs · 4.0★ · 3 shared tags B
Embed this report card
Drop a live Pulse card for Counter Box – Add Countdowns, Timers & Dynamic Counters to WordPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/counter-box" width="480" height="300" style="border:0" loading="lazy" title="Counter Box – Add Countdowns, Timers & Dynamic Counters to WordPress — Plugin Pulse"></iframe> Counter Box – Add Countdowns, Timers & Dynamic Counters to WordPress: 1K+ active installs, 4.5★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/counter-box
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