Custom 404 Redirect
by bogdananton24 · Uncategorized
Also makes 1 other plugin · 90+ installs across the portfolio →
Easily manage 404 redirects by redirecting users to a custom page or leaving the default 404 behavior.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
Not scored
no reviews to score from
Active installs
90+
≈100 estimated
Momentum
-1%
downloads vs prior 30d
Biggest opportunity: “404”, “404 error” and “custom page” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Install conversion
How it's measured →6.5%
of downloads still active
At least 90 of 1.4K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,766 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Update recency
Updated 717 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.7.11; the current branch is 6.8
No reviews yet, so wp.org scores it as a middling unrated listing
5 of 5 tags set · short description in place
To rank higher: Last updated 717 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| 404 your tag | Not in the top 24 | ||
| 404 error your tag | Not in the top 24 | ||
| custom page your tag | Not in the top 24 | ||
| custom redirect your tag | Not in the top 24 | ||
| redirect your tag | Not in the top 24 | ||
0 searches this plugin appeared in over the last 90 days. 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “404”, “404 error” and “custom page” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 8 Oct 2024 · 753 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 174 · peaks are release surges
Directory rank
Ranked about #16,800 to #17,400, alongside the other plugins at 90+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “90+”. Our estimate pins where the real number sits.
Crossed into this band 10 days ago and a band this size takes about a year or more to cross, so the real count is still just under 100.
Install history since 7 Oct 2024
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.7
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Easily manage 404 redirects by redirecting users to a custom page or leaving the default 404 behavior."
- ✓ Has a FAQ 3 questions in the FAQ.
- ✓ FAQ asks real questions 3 of 3 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("perfect for", "who want").
- ✓ Names what it works with Mentions PayPal.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 566 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 4 of 5 tags appear in the text; "custom redirect" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-21 100+ → 90+ down after 1 days in tier
- 2026-10-20 90+ → 100+ up after 26 days in tier
- 2026-09-24 100+ → 90+ down after 177 days in tier
- 2026-03-31 90+ → 100+ up after 2 days in tier
- 2026-03-29 100+ → 90+ down after 191 days in tier
- 2025-09-19 80+ → 100+ up after 2 days in tier
- 2025-09-17 90+ → 80+ down after 1 days in tier
- 2025-09-16 80+ → 90+ up after 16 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Redirect All 404 URLs to Home Page 80+ installs · 3.6★ · 3 shared tags -
Redirection 2M+ installs · 4.4★ · 2 shared tags A -
Smart Custom 404 Error Page 100K+ installs · 4.9★ · 2 shared tags A -
Redirection 100K+ installs · 4.9★ · 2 shared tags A -
Redirect 404 to Homepage 60K+ installs · 4.4★ · 2 shared tags A -
WP 404 Auto Redirect to Similar Post 30K+ installs · 4.8★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Custom 404 Redirect into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/custom-404-redirect" width="480" height="300" style="border:0" loading="lazy" title="Custom 404 Redirect — Plugin Pulse"></iframe> Custom 404 Redirect: 90+ active installs, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/custom-404-redirect
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