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Dilemma Lite

by Mike Stott · Uncategorized

Also makes 2 other plugins · 30+ installs across the portfolio →

Free audit wp.org ↗

The plugin can help you understand what, out of two options, your website users prefer. This is a good way to implement A/B testing

⚠ Stale⚠ Likely abandoned⚠ Few reviews
How scoring works →
45 Health · D
Maintenance 3/100
Rating quality 74/100
Support 70/100

45 health vs 56 average across 16,378 Uncategorized plugins

10+

Active installs

≈17 estimated

3K

Total downloads

since 2014

3.98★

Rating (adjusted)

5.0★ raw · 1 reviews

-2%

52

Downloads · 30d

category median +20%

High removal-risk signals

63/100

Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.

  • Long abandoned. No update in 9+ years — the top precursor to removal once a vulnerability is found.
  • Compatibility drift. Tested only up to WordPress 4.8.30, well behind 6.8.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

38 / 100

Under-optimized

Biggest win: Update recency

Update recency 0/100
WP compatibility 9/100
Rating quality 51/100
Listing tuning 100/100

To rank higher: Last updated 3335 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.

Get the full rank-higher report →

Daily downloads

Since 2022-10-06 · 1,426 days · wp.org + Plugin Pulse archive

-2% vs prior 30d
4Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

52

now · peak 159

5230d downloads · Sep 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Dilemma Lite · #39496 you Timeline Express · #7895 Disable Email Notifi · #14396 No Copy Release · #42408

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

5.2Kper 1k installs · Sep 26

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.1 100%

Estimated active installs

The public count shows “10+”. Our estimate pins where the real number sits.

modeled estimate
10–20 ≈17

Modeled within the band wp.org reports; tightens as we track daily.

Install history · since 2015-10-28 · 1,386 observations

10Installs · Sep 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

low confidence

Est. annual revenue

≈$11 range $3–$52

Est. acquisition value

≈$32 range $5–$210

A small install base leaves thin data to model from. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.

How we estimate this

Assumptions

  • Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
  • Annual price per customer. $49–$129 a year, typical for WordPress plugins rather than this plugin's own pricing.
  • Acquisition multiple. 2x–4x annual revenue, the going range for small WordPress-plugin businesses, the typical range for a steady plugin.
  • Install base. 10–20 active installs, from our install estimate (wp.org only publishes the floor).

Inputs

Active installs
10–20
Category
Uncategorized
Pro tier
detected ("Lite" naming, the free tier of a paid product)
Download trend
steady (30d downloads flat vs prior 30d)
Reviews
1
Last updated
3335 days ago

Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.

Ratings · 1 reviews

Read on wp.org ↗
5★
1 4★
0 3★
0 2★
0 1★
0

Details

Version
1.1.1
Last updated
9.1y ago
Added
2014-09-06 · 11 yrs old
Requires WP
3.5
Tested up to
4.8.30
Requires PHP
—
Changelog ↗Support forum ↗Reviews ↗Advanced stats ↗

Recent review vibe

read from the latest 1 reviews to 2014-09-06
Positive Praise

The only review here is a five-star note calling it an excellent plugin, so there's very little to go on.

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ Mike Stott
    12.0y ago

    Excellent plugin

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 7.2.16 · WP 5.4

✓ Low memory footprint
✓ Low page-speed impact
✕ Runs on latest PHP + WP
✕ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

No tier crossings observed yet.

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Dilemma Lite: 10+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-09-01. https://plugins.wpmayor.com/plugin/dilemma-lite