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Elementor Website Builder – more than just a page builder

by Elementor · Page Builders

Also makes 13 other plugins · 12.3M+ installs across the portfolio →

The Elementor Website Builder has it all: drag and drop page builder, Atomic Editor, pixel perfect design, global and reusable style systems, mobile r …

How scoring works →
92 Health · A
Maintenance 100/100
Rating quality 89/100
Support 82/100

92 health vs 69 average across 1,269 Page Builders plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

94 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 90/100
Listing tuning 100/100
Support resolution 74/100

Daily downloads

Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive

+36% vs prior 30d
167.1KDownloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

13.6M

now · peak 34.6M

13.65M30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Elementor Website Bu · #1 you TemplateSpare · #1869 Page Builder: Pagela · #141 Colibri Page Builder · #497

Rating trend

Star average over time · dips mark rough releases

4.5Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.4Kper 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

93

releases in the last 12 months

1mo ago

latest release · v4.1.5

443

tagged releases on record

Recent releases

4.1.5 · 1mo ago4.2.0-dev2 · 1mo ago4.2.0-beta2 · 1mo ago4.2.0-beta1 · 2mo ago4.1.4 · 2mo ago4.1.3 · 3mo ago4.1.2 · 3mo ago4.1.1 · 3mo ago4.1.0 · 3mo ago4.1.0-dev3 · 3mo ago4.1.0-beta3 · 3mo ago4.0.9 · 3mo ago4.1.0-dev2 · 3mo ago4.1.0-beta2 · 3mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v4.1 48%
v4.0 7.4%
v3.35 5.2%
Older / other versions 39%

Estimated active installs

The public count shows “10M+”. Our estimate pins where the real number sits.

tracked estimate
10M–20M ≈19M

Refined from the date this plugin crossed into its current band.

Install history · since 2016-09-16 · 1,473 observations

10MInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

high confidence

Est. annual revenue

≈$4.4M range $1.2M–$16M

Est. acquisition value

≈$15M range $3M–$72M

A large install base, a clear pro tier and a steady trend. As reliable as an outside estimate gets. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.

How we estimate this

Assumptions

  • Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product. Past 1M installs we taper the rate down: a giant free plugin’s long tail converts far worse.
  • Annual price per customer. $49–$99 a year, typical for Page Builders plugins rather than this plugin's own pricing.
  • Acquisition multiple. 2.5x–4.5x annual revenue, the going range for small WordPress-plugin businesses, stretched a little because downloads are growing.
  • Install base. 10M–20M active installs, from our install estimate (wp.org only publishes the floor).

Inputs

Active installs
10M–20M
Category
Page Builders
Pro tier
detected (known freemium plugin with a public paid tier)
Download trend
growing (30d downloads up vs prior 30d)
Reviews
7,296
Last updated
6 days ago

Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.

Details

Version
4.2.3
Last updated
6d ago
Added
2016-05-30 · 10 yrs old
Requires WP
6.8
Tested up to
7.0.4
Requires PHP
7.4

Recent review vibe

read from the latest 12 reviews to 2026-07-19
Negative Broken updatesSupport gone quietPerformanceCompatibilityOnboarding

Reviewers describe broken updates, unresolved support tickets, and heavy performance and compatibility problems, with only a couple of positive voices mixed in.

Recent reviews

All reviews on wp.org ↗
  1. jonyshanto
    1mo ago

    The plugin is updated regularly, but the lagging issues and functionality problems are never fixed. This topic was modified 1 day, 1 hour ago by jonyshanto.

    Read on wp.org ↗
  2. Anonymous
    1mo ago

    Really difficult and time consuming to work with, and mixing old and new Atomic layouts is quite the mess to work with, but the end-result usually looks worth.

    Read on wp.org ↗
  3. hussainmirza11
    1mo ago

    While Elementor is easy to use, it adds a significant amount of CSS and JavaScript. On larger websites, this can negatively impact loading speed and overall performance. There are also occasional compatibility issues after updates, which can be frustrating.

    Read on wp.org ↗
  4. Maria del Castillo
    1mo ago

    Still waiting for support to fix the atomic designer. After a recent update my website broke completely (error with containers) and after more than a month I’m still waiting for support to fix it. They admited it is a problem on their side, but still haven’t done anything to solve it. Would not recommend this plugin anymore.

    Read on wp.org ↗
  5. Thierry Laval
    2mo ago

    Elementor is an excellent page builder, but my frustration, as well as that of my clients regarding the repeated display of promotional messages in the dashboard, leads me to give it only one star. It is becoming extremely annoying to see advertising everywhere, including inside an administration area that should remain a clean and professional workspace. This constant promotion creates a strong rejection of the product instead of encouraging users to continue using Elementor. Users should be given a simple option to disable these promotional messages and keep control over their own workspace.

    Read on wp.org ↗
  6. ashlyjohny
    2mo ago

    The plugin is good and offers useful features, but the learning curve is quite steep for new users. Better documentation or beginner-friendly tutorials would make it much easier to get started. This topic was modified 1 week, 5 days ago by ashlyjohny.

    Read on wp.org ↗
  7. ethanmaller
    2mo ago

    Elementor was key in helping us implement our designs across our pages and blogs. It was an interesting learning curve at first, but everything clicked once we understood the logic.

    Read on wp.org ↗
  8. updesignme
    2mo ago

    I am very disappointed with Elementor. V4 is utterly unreliable and causing all kinds of erratic behaviour and difficulties. There is limited help resources available, and just don’t try to contact support, because everything will your fault. I have already moved my hosting away. Seems it’s time to look for a new page builder too. Not happy Elementor!

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. 2026-08-19 Version 4.2.3 Fix: Improved code security enforcement in template handling Fix: Invalid style properties prevent pages from being published 4.2.3
  2. 2026-08-06 Version 4.2.2 Fix: Editor top bar integrations may not appear in non-English languages 4.2.2
  3. 2026-07-28 Version 4.2.1 Fix: Improved code security enforcement in template handling Fix: Improved code security enforcement in document handling Fix: Invalid border-radius values in Global Classes prevent class changes – Atomic Editor Fix: Ato 4.2.1
  4. 2026-07-20 Version 4.2.0 New: Introducing Grid for building advanced row and column layouts – Atomic Editor Tweak: Improved Angie layout, composition, and design system creation from prompts and images – Atomic Editor Tweak: Added dynamic tag su 4.2.0
  5. 2026-07-14 Version 4.1.5 Fix: AI features may not initialize correctly when opening the editor 4.1.5
  6. 2026-06-21 Version 4.1.4 Fix: Improved code security enforcement in query handling 4.1.4

Known vulnerabilities

via Wordfence Intelligence

53 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2026-06-29 CVE-2026-8825 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 4.1.3 Patched in 4.1.4
  2. 2026-06-25 CVE-2026-57619 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 4.1.3 Patched in 4.1.4
  3. 2026-06-02 CVE-2026-49782 Missing Authorization Affects <= 4.1.0 Patched in 4.1.1
  4. 2026-04-30 CVE-2026-6127 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 4.0.4 Patched in 4.0.5
  5. 2026-04-07 CVE-2025-14732 Improper Neutralization of Alternate XSS Syntax Affects <= 3.35.5 Patched in 3.35.6
  6. 2026-03-25 CVE-2026-1206 Authorization Bypass Through User-Controlled Key Affects <= 3.35.7 Patched in 3.35.8
  7. 2026-03-07 CVE-2026-32445 Missing Authorization Affects <= 3.35.5 Patched in 3.35.6
  8. 2026-02-13 CVE-2026-32352 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.35.5 Patched in 3.35.6
  9. 2025-12-15 CVE-2025-11220 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.33.3 Patched in 3.33.4
  10. 2025-11-25 CVE-2025-67588 Missing Authorization Affects <= 3.33.0 Patched in 3.33.1
  11. 2025-08-11 CVE-2025-8081 Improper Limitation of a Pathname to a Restricted Directory ('Path Traversal') Affects <= 3.30.2 Patched in 3.30.3
  12. 2025-07-28 CVE-2025-3075 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.29.0 Patched in 3.29.1
  13. 2025-07-28 CVE-2025-4566 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.30.2 Patched in 3.30.3
  14. 2025-06-19 CVE-2024-50555 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.29.0 Patched in 3.29.1
  15. 2025-02-24 CVE-2024-54444 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.25.10 Patched in 3.25.11
  16. 2025-02-19 CVE-2024-13445 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.27.4 Patched in 3.27.5
  17. 2024-12-20 CVE-2024-10453 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.25.9 Patched in 3.25.10
  18. 2024-11-25 CVE-2024-8236 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.25.7 Patched in 3.25.8
  19. 2024-10-14 CVE-2024-6757 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 3.24.5 Patched in 3.24.6
  20. 2024-09-10 CVE-2024-5416 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.23.4 Patched in 3.24.0
  21. 2024-06-28 CVE-2024-37437 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.22.1 Patched in 3.22.2
  22. 2024-05-20 CVE-2024-4619 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.21.5 Patched in 3.21.6
  23. 2024-03-26 CVE-2024-2117 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.20.2 Patched in 3.20.3
  24. 2024-02-07 CVE-2024-0506 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.18.3 Patched in 3.19.0
  25. 2024-02-07 CVE-2024-24934 Improper Limitation of a Pathname to a Restricted Directory ('Path Traversal') Affects <= 3.19.0 Patched in 3.19.1
  26. 2023-12-06 CVE-2023-48777 Unrestricted Upload of File with Dangerous Type Affects <= 3.18.1 Patched in 3.18.2
  27. 2023-11-08 CVE-2023-47505 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.16.4 Patched in 3.16.5
  28. 2023-11-08 CVE-2023-47504 Missing Authorization Affects <= 3.16.4 Patched in 3.16.5
  29. 2023-07-19 CVE-2022-4953 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.5.4 Patched in 3.5.5
  30. 2023-05-22 CVE-2023-33922 Creation of Emergent Resource Affects < 3.13.3 Patched in 3.13.3
  31. 2023-05-12 Missing Authorization Affects <= 3.13.1 Patched in 3.13.2
  32. 2023-04-24 CVE-2023-0329 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects < 3.12.2 Patched in 3.12.2
  33. 2022-06-13 CVE-2022-29455 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.5.5 Patched in 3.5.6
  34. 2022-04-13 CVE-2022-1329 Missing Authorization Affects 3.6.0 - 3.6.2 Patched in 3.6.3
  35. 2021-03-23 CVE-2021-24891 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects 0.1.0 - 3.4.7 Patched in 3.4.8
  36. 2021-03-17 CVE-2021-24204 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.1.3 Patched in 3.1.4
  37. 2021-03-17 CVE-2021-24206 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects 0.1.0 - 3.1.3 Patched in 3.1.4
  38. 2021-03-17 CVE-2021-24201 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects 0.1.0 - 3.1.3 Patched in 3.1.4
  39. 2021-03-17 CVE-2021-24205 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects < 3.1.4 Patched in 3.1.4
  40. 2021-03-17 CVE-2021-24202 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects 0.1.0 - 3.1.3 Patched in 3.1.4
  41. 2021-03-17 CVE-2021-24203 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects 0.1.0 - 3.1.3 Patched in 3.1.4
  42. 2020-11-25 CVE-2020-36171 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.0.13 Patched in 3.0.14
  43. 2020-07-07 CVE-2020-15020 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects < 2.9.14 Patched in 2.9.14
  44. 2020-06-05 CVE-2020-13864 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.9.8 Patched in 2.9.9
  45. 2020-06-05 CVE-2020-13865 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.9.8 Patched in 2.9.9
  46. 2020-04-21 CVE-2020-36703 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.9.7 Patched in 2.9.8
  47. 2020-03-31 CVE-2020-20634 Missing Authorization Affects <= 2.9.5 Patched in 2.9.6
  48. 2020-02-26 CVE-2020-20406 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.9.2 Patched in 2.9.3
  49. 2020-01-29 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.7.5 Patched in 2.7.6
  50. 2020-01-29 CVE-2020-8426 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.8.4 Patched in 2.8.5
  51. 2020-01-19 CVE-2020-7109 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.8.3 Patched in 2.8.4
  52. 2019-10-28 CVE-2020-7055 Missing Authorization Affects < 2.7.5 Patched in 2.7.5
  53. 2017-11-27 CVE-2017-18596 Missing Authorization Affects <= 1.7.12 Patched in 1.8.0

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 89 languages, 18 at 90% or more

Dutch 100%
Dutch (Formal) 100%
English (UK) 100%
Korean 100%
Portuguese (Brazil) 100%
Romanian 100%
Spanish (Mexico) 100%
Spanish (Spain) 100%
Japanese 99%
Spanish (Argentina) 99%
Spanish (Chile) 99%
Galician 98%
Italian 98%
French (France) 95%
Lao 95%
Chinese (China) 92%
Swedish 91%
Persian 90%
Vietnamese 89%
Polish 88%
Ukrainian 85%
Russian 84%
Bengali 79%
German 75%

Plus 65 more locales with partial translations.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2024-05-23 5M+ → 10M+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Elementor Website Builder – more than just a page builder: 10M+ active installs, 4.5★ (7,296 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/elementor