Email Address Encoder
by Till Krüss · Blocks
Also makes 4 other plugins · 609.3K+ installs across the portfolio →
A lightweight plugin that protects email addresses from email-harvesting robots, by encoding them into decimal and hexadecimal entities.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 81/100
no flags
Active installs
100K+
≈190K estimated
Momentum
+10%
downloads vs prior 30d
Biggest opportunity: Swap “block”, “protection” and “spam” for “from email”, “robots” and “addresses”. “block” isn't earning its slot: you're not in the first 24 results for its own search. “from email” sits at #5 untagged, close enough for a declared tag to move it up. “protection” isn't earning its slot: you're not in the first 24 results for its own search. “robots” sits at #13 untagged, close enough for a declared tag to move it up. “spam” isn't earning its slot: you're not in the first 24 results for its own search. “addresses” sits at #16 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
81 health vs 71 average across 2,527 Blocks plugins
Install conversion
How it's measured →5.9%
of downloads still active
At least 100K of 1.7M lifetime downloads are still running, above its category: the median Blocks plugin keeps 2.1%, across 1,580 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Blocks plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Support resolution
Updated 203 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 7.0.8, the current branch or newer
4.2★ over 160 reviews, smoothed to 4.18★
5 of 5 tags set · short description in place
1 of 2 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.9
Velocity
places per keyword, 28d
9%
Breadth
of keywords climbing, 28d
+1.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| email address | #1 | #1 | 0 |
| address | #1 | #1 | 0 |
| encoder | #2 | #3 | down 1 |
| decimal | #2 | #1 | 0 |
| from email address | #1 | #1 | 0 |
| email from address | #1 | #1 | 0 |
| from address | #1 | #1 | up 1 |
| entities | #3 | #4 | 0 |
| encoding | #3 | #4 | 0 |
| encryption your tag | #6 | #7 | down 1 |
| from email | #5 | #6 | down 1 |
| address plugin | #3 | #3 | down 1 |
| crawler your tag | #11 | #9 | down 2 |
| email encryption | #4 | #5 | down 2 |
| email protection | #4 | #5 | up 1 |
| ip address | #4 | #3 | 0 |
| site address | #4 | #6 | 0 |
| block ip address | #4 | #3 | — |
| #12 | #13 | down 6 | |
| robots | #13 | #8 | down 5 |
| block your tag | Not in the top 24 | ||
| protection your tag | Not in the top 24 | ||
| spam your tag | Not in the top 24 | ||
118 searches this plugin appeared in over the last 90 days, 20 listed. 84 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “block”, “protection” and “spam” for “from email”, “robots” and “addresses”. “block” isn't earning its slot: you're not in the first 24 results for its own search. “from email” sits at #5 untagged, close enough for a declared tag to move it up. “protection” isn't earning its slot: you're not in the first 24 results for its own search. “robots” sits at #13 untagged, close enough for a declared tag to move it up. “spam” isn't earning its slot: you're not in the first 24 results for its own search. “addresses” sits at #16 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “crawler”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 77.4K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
7mo ago
latest release · v1.0.25 · 12 Apr 2026
26
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “100K+”. Our estimate pins where the real number sits.
Crossed into this band 8.8 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 9 Sep 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ Ericmuc11mo ago
No answer from the author on several emails regarding my bought licenses. I had the idea to buy more licenses, but without any response this plugin is dead.
Read on wp.org ↗ - ★★★★★ ianstudio1.4y ago
I do not understand the naming convention between pro and freeHard to understand if it is being maintained with as much vigor as the free version.. why is pro/paid at v 0.3.11. Why would’t the developper keep some sort of parity between the pro and free in naming convention ?
Read on wp.org ↗ - ★★★★★ treierp1.8y ago
Habe das Plugin in der Pro Version gekauft. Nach einiger Zeit läuft nur noch die gratis Version. Grund: Meine Lizenz wird offenbar irgendwo sonst verwendet!?Nachfrage beim Support: KEINE ANTWORT!Frechheit oder Betrug, ich mag es nicht beurteilen.Aber mein Rat: Finger weg von diesem Hersteller.
Read on wp.org ↗ - ★★★★★ Patrice Grometto1.9y ago
works correctly with simple websites ; may stop other plugins from functioning (such as plausible stats), and then, absolutely no replies, and no support would be provided, even with pro version… This topic was modified 1 year, 7 months ago by Patrice Grometto.
Read on wp.org ↗ - ★★★★★ anonymous7655622.0y ago
Bought the plugin, it did not work. Couldn’t reach the support. Did not get any refund. Seems to be scam. I’ve escalated the issue to the bank and they will contact the authorities.
Read on wp.org ↗ - ★★★★★ wehpeh2.2y ago
sad to say, bought the pro version and had a question – no support no feedback 🙁
Read on wp.org ↗ - ★★★★★ Wasilij2.7y ago
Thank you for developing this useful plugin!
Read on wp.org ↗ - ★★★★★ mediengewerk2.8y ago
Not what it was once… Awful support, no updates and no help.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.0.25 Fixed potential XSS vulnerability in EAE_REGEXP 1.0.25
- — Version 1.0.24 Added class attribute to [encode] shortcode Prevent CSRF to flush page caches 1.0.24
- — Version 1.0.23 Fixed potential XSS vulnerability when using link shortcode attribute 1.0.23
- — Version 1.0.22 Added link attribute to [encode] shortcode 1.0.22
- — Version 1.0.21 Changed page slug to avoid issues with the encode keyword Only search for unprotected emails on public pages Show warning when page couldn’t be fetched 1.0.21
- — Version 1.0.20 Encode emails in navigation menus 1.0.20
Security history
via Wordfence IntelligenceAll 3 disclosed vulnerabilities are patched in the current version (1.0.25). Sites still on an older version should update.
- Patched High · 7.2 Email Encoder < 0.3.12 (premium) < 1.0.25 (free) - Unauthenticated Stored Cross-Site Scripting ↗2026-06-04 CVE-2026-5305 Improper Neutralization of Input During Web Page Generation Affects < 1.0.25 Patched in 1.0.25
- Patched Medium · 6.4 Email Address Encoder 1.0.22 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2023-11-28 CVE-2023-48765 Improper Neutralization of Input During Web Page Generation Affects 1.0.22 Patched in 1.0.23
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 21 languages, 17 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "A lightweight plugin that protects email addresses from email-harvesting robots, by encoding them into deci..."
- ✓ Has a FAQ 3 questions in the FAQ.
- ✓ FAQ asks real questions 3 of 3 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, ACF, Jetpack.
- ! Headings and lists 1 heading and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 867 characters of description; under 1,000 there is little to quote.
- ! Tags match the text Only 2 of 5 tags appear in the text ("block", "crawler", "encryption" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2018-01-01 90K+ → 100K+ up after 152 days in tier
- 2017-08-02 80K+ → 90K+ up after 127 days in tier
- 2017-03-28 70K+ → 80K+ up after 178 days in tier
- 2016-10-01 60K+ → 70K+ up after 191 days in tier
- 2016-03-24 50K+ → 60K+ up after 200 days in tier
- 2015-09-06 40K+ → 50K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Zero Spam for WordPress 20K+ installs · 4.1★ · 2 shared tags B -
No-Bot Registration 2K+ installs · 4.3★ · 2 shared tags B -
Block Specific Spam Woo Orders 1K+ installs · 4.4★ · 2 shared tags B -
Akismet Anti-spam: Spam Protection 5M+ installs · 4.7★ · 1 shared tag A -
Spectra Legacy – Gutenberg Blocks 1M+ installs · 4.7★ · 1 shared tag A -
Breadcrumb NavXT 800K+ installs · 4.5★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Email Address Encoder into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/email-address-encoder" width="480" height="300" style="border:0" loading="lazy" title="Email Address Encoder — Plugin Pulse"></iframe> Email Address Encoder: 100K+ active installs, 4.2★ (160 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/email-address-encoder
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