Shortlink by BestWebSoft
by bestweblayout · Uncategorized
Also makes 30 other plugins · 14.5K+ installs across the portfolio →
Replace external WordPress website links with Google shortlinks and track click stats.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 66/100
Stale · Few reviews
Active installs
60+
≈69 estimated
Momentum
+31%
downloads vs prior 30d
Biggest opportunity: “add link shortener” isn't earning a slot. You list it, but you're not in the first 24 results for that search. WordPress.org counts only your first five tags, so free the slot for a search you can win.
66 health vs 58 average across 25,736 Uncategorized plugins
Install conversion
How it's measured →0.3%
of downloads still active
At least 60 of 21.4K lifetime downloads are still running, below its category: the median Uncategorized plugin keeps 0.6%, across 17,764 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Update recency
Updated 508 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.3.14; the current branch is 6.8
3.8★ over 6 reviews, smoothed to 4.07★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 508 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
30
Momentum
Losing ground
-0.6
Velocity
places per keyword, 18d
0%
Breadth
of keywords climbing, 18d
-0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| google shortlink your tag | #9 | #20 | down 1 |
| firebase dynamic plugin your tag | #8 | #14 | 0 |
| firebase links your tag | #20 | #15 | down 2 |
| firebase plugin your tag | #24 | #17 | 0 |
| add link shortener your tag | Not in the top 24 | ||
8 searches this plugin appeared in over the last 90 days, 4 listed. 4 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- “add link shortener” isn't earning a slot. You list it, but you're not in the first 24 results for that search. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,487 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 115 · peaks are release surges
Directory rank
Ranked about #19,100 to #20,000, alongside the other plugins at 60+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.4y ago
latest release · v1.6.2 · 10 Jun 2025
24
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 85% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “60+”. Our estimate pins where the real number sits.
Crossed into this band 19 days ago and a band this size takes about a year or more to cross, so the real count is still just under 70.
Install history since 1 Jun 2015
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.6.2). Sites still on an older version should update.
- 2017-04-12 Improper Neutralization of Input During Web Page Generation Affects < 1.5.3 Patched in 1.5.3
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.4.8 · WP 5.9.3
Languages
via translate.wordpress.orgTranslated into 104 languages, 2 at 90% or more
Plus 80 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Replace external WordPress website links with Google shortlinks and track click stats."
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 5 headings and 7 lists.
- ✓ Enough to quote 1,898 characters of description.
- ! Tags match the text Only 1 of 5 tags appear in the text ("add link shortener", "firebase dynamic plugin", "firebase links", "firebase plugin" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-12 70+ → 60+ down after 42 days in tier
- 2026-08-31 80+ → 70+ down after 22 days in tier
- 2026-08-09 70+ → 80+ up after 2 days in tier
- 2026-08-07 80+ → 70+ down after 102 days in tier
- 2026-04-27 90+ → 80+ down after 32 days in tier
- 2026-03-26 80+ → 90+ up after 1 days in tier
- 2026-03-25 90+ → 80+ down after 2 days in tier
- 2026-03-23 80+ → 90+ up after 1 days in tier
Embed this report card
Drop a live Pulse card for Shortlink by BestWebSoft into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/google-shortlink" width="480" height="300" style="border:0" loading="lazy" title="Shortlink by BestWebSoft — Plugin Pulse"></iframe> Shortlink by BestWebSoft: 60+ active installs, 3.8★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/google-shortlink
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