Visitor Analytics and Lead Generation Plugin by Inbound Rocket
by inboundrocket · Email & Marketing
The easiest way to double your leads. Inbound Rocket is an easy-to-use marketing automation and lead tracking plugin for WordPress.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 75/100
Few reviews
Active installs
10+
≈15 estimated
Momentum
-40%
low volume, under 1,000 downloads a month
Biggest opportunity: Swap “email” for “inbound”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “inbound” sits at #17 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
75 health vs 66 average across 2,135 Email & Marketing plugins
Install conversion
How it's measured →0.1%
of downloads still active
At least 10 of 10.2K lifetime downloads are still running, below its category: the median Email & Marketing plugin keeps 0.9%, across 1,298 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: WP compatibility
Updated 253 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.4.14; the current branch is 7.1
4.1★ over 9 reviews, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Set "Tested up to" to WordPress 7.1; lagging the current branch costs search weight.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
34
Momentum
Losing ground
-0.3
Velocity
places per keyword, 28d
6%
Breadth
of keywords climbing, 28d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| inbound | #17 | #15 | 0 |
| inbound marketing | #9 | #10 | 0 |
| inbound email | #14 | #12 | — |
| email your tag | Not in the top 24 | ||
| email form your tag | Not in the top 24 | ||
| email list your tag | Not in the top 24 | ||
| selection your tag | Not in the top 24 | ||
| sharing your tag | Not in the top 24 | ||
19 searches this plugin appeared in over the last 90 days, 3 listed. 16 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “email” for “inbound”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “inbound” sits at #17 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,491 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 206 · peaks are release surges
Directory rank
Ranked about #30,400 to #44,800, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
8mo ago
latest release · v2.0 · 24 Feb 2026
27
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Crossed into this band 18 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 14 Aug 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ mediaplay8.8y ago
This plugin is very simple to install, but gives you a very good insight of a visitor who contacts you. When someone fills in a (contact) form, you’ll also get an email from inbound rocket with a list of all the pages (and the time spent) that person visited on your website. I found this very helpful, it gives me valuable information. I didn’t use the extra options yet. But for what I use it for, it works really great! Support is also great (and don’t forget, it’s a free plugin).
Read on wp.org ↗ - ★★★★★ dannybrown10.8y ago
I stumbled across Inbound Rocket by accident, after testing their standalone Selection Sharing plugin. And I love what I see so far! For any blogger looking to get more from their blog – from comments to shares to email subscribers – Inbound Rocket looks like it will deliver. An easy-to-understand UI, great integration with other APIs and services (though Postmatic integration would be the icing on the cake!), and some nice analytics to see where you’re being most effective – an excellent first release. There is one concern I have. When installing the plugin, it adds a bit of load time and an additional 50 requests (as per Pingdom). If this could be optimized so load isn’t impacted, it’d be a 5-star review. Looking forward to seeing what comes next – oh, and before I forget, the support from these guys is awesome!
Read on wp.org ↗ - ★★★★★ SJDSocial11.1y ago
Understand this plugin is still in its infancy of development, and it is pretty cool for novelty value. But few things don’t work (broken links, inserts 2 twitter usernames, Google shortener broken etc). Also, quite a few things missing to make it something the masses would use (integration with various mail software, customisation settings etc). Not a bad first attempt, but far from 5 stars.
Read on wp.org ↗ - ★★★★★ imkane11.3y ago
It’s helped me get so many leads I otherwise wouldn’t have captured!
Read on wp.org ↗ - ★★★★★ imkane11.3y ago
Honestly, I’ve tried others and none make it so easy as the guys at Inbound Rocket with this plugin. It’s helped me get so many leads I otherwise wouldn’t have captured, and the amount of information captured from that leads is priceless! I can highly recommend this plugin to everyone who wants to get serious about their website!
Read on wp.org ↗ - ★★★★★ fredrivett11.3y ago
Inbound Rocket is a game changer. Everyone knows the power of social sharing and the power ups IR offers make this so easy. I love how selection sharer works popping up when a user selects some text and ‘click to tweet’ allows you to emphasise a part of your content to make easily shareable. Inbound Rocket makes converting leads to customers so much simpler, a real must have plugin for any blog.
Read on wp.org ↗ - ★★★★★ Andre11.3y ago
Broken, does not delete files while removing plugin.
Read on wp.org ↗ - ★★★★★ ski11.3y ago
Less than five minutes to install and start using! This plugin has so much value, you’d be insane not to install it. It’s a must have for any business owner, or someone concerned with lead generation. I love it. Built to solve real problems. Like the kind I use to have! -ski
Read on wp.org ↗
Languages
via translate.wordpress.orgTranslated into 129 languages, 0 at 90% or more
Plus 105 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 3 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("designed for"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Multisite.
- ! Headings and lists 4 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 2,445 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("email form", "email list", "selection" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-05-11 20+ → 10+ down after 73 days in tier
- 2025-02-27 10+ → 20+ up after 36 days in tier
- 2025-01-22 20+ → 10+ down after 640 days in tier
- 2023-04-23 30+ → 20+ down after 201 days in tier
- 2022-10-04 100+ → 30+ down after 2091 days in tier
- 2017-01-12 60+ → 100+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation 10K+ installs · 4.2★ · 1 shared tag A -
AWeber – Free Sign Up Form and Landing Page Builder Plugin for Lead Generation and Email Newsletter Growth 8K+ installs · 3.0★ · 1 shared tag B -
HollerBox — Fast & Effective Popups & Lead-Generation 2K+ installs · 4.5★ · 1 shared tag A -
MailerSend – Official SMTP Integration 2K+ installs · 3.4★ · 1 shared tag B -
Contact Form Widget – Responsive Contact Form, Query Form & Form Builder 1K+ installs · 4.4★ · 1 shared tag A -
Mailchimp Widget by ProteusThemes 1K+ installs · 4.1★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Visitor Analytics and Lead Generation Plugin by Inbound Rocket into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/inbound-rocket" width="480" height="300" style="border:0" loading="lazy" title="Visitor Analytics and Lead Generation Plugin by Inbound Rocket — Plugin Pulse"></iframe> Visitor Analytics and Lead Generation Plugin by Inbound Rocket: 10+ active installs, 4.1★ (9 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/inbound-rocket
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