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Insert Video with Schema.org (IVS)

by Artem Abramovich · SEO

Also makes 2 other plugins · 4.7K+ installs across the portfolio →

Free audit wp.org ↗

Plugin created shortcode to insert YouTube videos with microdate on Schema.org for rich snippet

⚠ Stale⚠ Likely abandoned⚠ Few reviews
How scoring works →
46 Health · D
Maintenance 3/100
Rating quality 78/100
Support 70/100

46 health vs 64 average across 1,223 SEO plugins

200+

Active installs

≈250 estimated

5.3K

Total downloads

since 2014

4.12★

Rating (adjusted)

5.0★ raw · 3 reviews

+50%

63

Downloads · 30d

category median +20%

High removal-risk signals

63/100

Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.

  • Long abandoned. No update in 7+ years — the top precursor to removal once a vulnerability is found.
  • Compatibility drift. Tested only up to WordPress 5.0.27, well behind 6.8.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

39 / 100

Under-optimized

Biggest win: Update recency

Update recency 1/100
WP compatibility 11/100
Rating quality 54/100
Listing tuning 100/100

To rank higher: Last updated 2846 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+50% vs prior 30d
2Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

63

now · peak 79

6330d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Insert Video with Sc · #10782 you Shortcodes Ultimate · #145 Column Shortcodes · #651 Meks Flexible Shortc · #1586

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

315per 1k installs · Aug 26

Release cadence

No release in a year
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

0

releases in the last 12 months

7.8y ago

latest release · v3.1.7

3

tagged releases on record

Recent releases

3.1.7 · 7.8y ago3.1.6 · 7.8y ago3.1.5 · 7.8y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v3.1 100%

Estimated active installs

The public count shows “200+”. Our estimate pins where the real number sits.

tracked estimate
200–300 ≈250

Refined from the date this plugin crossed into its current band.

Install history · since 2015-09-06 · 1,385 observations

200Installs · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Ratings · 3 reviews

Read on wp.org ↗
5★
3 4★
0 3★
0 2★
0 1★
0

Details

Version
3.1.7
Last updated
7.8y ago
Added
2014-12-29 · 11 yrs old
Requires WP
4.0
Tested up to
5.0.27
Requires PHP
5.6
Changelog ↗Support forum ↗Reviews ↗Advanced stats ↗

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ karamba
    10.7y ago

    Why plugin can’t pull all info by given URL? (need add by hand: title, description, thumbnail, record date).

    Read on wp.org ↗
  2. ★★★★★ Sir.DarKNesS22
    11.2y ago

    Please Add English Language!

    Read on wp.org ↗
  3. ★★★★★ horo63
    11.7y ago

    Плагин Insert Video with Schema.org (IVS) хорошо помогает добавлять микроразметку видео на страницах сайта. При редактировании статьи микроразметка не форматируется WordPress.

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 7.2.16 · WP 5.2.4

✓ Low memory footprint
✓ Low page-speed impact
✓ Runs on latest PHP + WP
✓ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Languages

via translate.wordpress.org

Translated into 1 language, 1 at 90% or more

Russian 100%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-08-13 300+ → 200+ down after 635 days in tier
  2. 2024-11-16 400+ → 300+ down after 21 days in tier
  3. 2024-10-26 500+ → 400+ down after 8 days in tier
  4. 2024-10-18 600+ → 500+ down after 2 days in tier
  5. 2024-10-16 700+ → 600+ down after 3 days in tier
  6. 2024-10-13 800+ → 700+ down after 3 days in tier
  7. 2024-10-10 900+ → 800+ down after 8 days in tier
  8. 2024-10-02 800+ → 900+ up after 22 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Insert Video with Schema.org (IVS): 200+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-08-30. https://plugins.wpmayor.com/plugin/insert-video-with-schemaorg-ivws