Internal Link Manager
by Kevin Leary · SEO
Also makes 3 other plugins · 6K+ installs across the portfolio →
Easily manage automated internal links throughout your website.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 59/100
Stale · Few reviews
Active installs
90+
≈100 estimated
Momentum
+2%
downloads vs prior 30d
Biggest opportunity: “automatic”, “internal” and “links” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
59 health vs 65 average across 2,217 SEO plugins
Install conversion
How it's measured →0.9%
of downloads still active
At least 90 of 10K lifetime downloads are still running, in line with its category: the median SEO plugin keeps 1.2%, across 1,193 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other SEO plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 549 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
4.0★ over 2 reviews, smoothed to 4.10★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 549 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| automatic your tag | Not in the top 24 | ||
| internal your tag | Not in the top 24 | ||
| links your tag | Not in the top 24 | ||
| manager your tag | Not in the top 24 | ||
| seo your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days, 0 listed. 1 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “automatic”, “internal” and “links” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 192 · peaks are release surges
Directory rank
Ranked about #16,800 to #17,400, alongside the other plugins at 90+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “90+”. Our estimate pins where the real number sits.
Crossed into this band today and a band this size takes about a year or more to cross, so the real count is still just under 100.
At the current install trend, crossing 100+ in roughly 151 days.
Install history since 22 Sep 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ WebTrooper13.0y ago
Internal Link Manager is the closest thing I can find for my needs. I will have to dive into the code to do a little customizing. Namely, I want the links work across a multisite install while limiting backend access to Super Admin only. Shouldn’t be too difficult, since this plugin already has most of the work done for me. Thanks Kevin!
Read on wp.org ↗ - ★★★★★ edmondscommerce13.6y ago
Works well in terms of adding internal links, but behaves unexpectedly if you set the number of links higher than 1 and have more than 1 word matching an article. Ideally the number of uses would be across all keywords, so setting to 2 would replace 2 words, regardless of the keyword
Read on wp.org ↗ - ★★★★★ Kevin Leary14.0y ago
Yes, I built it. We use it everyday and the editors and authors rave about it.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Easily manage automated internal links throughout your website."
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 315 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 4 of 5 tags appear in the text; "manager" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-11-01 100+ → 90+ down after 113 days in tier
- 2026-07-11 90+ → 100+ up after 112 days in tier
- 2026-03-21 80+ → 90+ up after 43 days in tier
- 2026-02-06 70+ → 80+ up after 131 days in tier
- 2025-09-28 80+ → 70+ down after 19 days in tier
- 2025-09-09 70+ → 80+ up after 6 days in tier
- 2025-09-03 80+ → 70+ down after 1 days in tier
- 2025-09-02 70+ → 80+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
LuckyWP Table of Contents 90K+ installs · 4.9★ · 2 shared tags B -
Link Whisper Free 30K+ installs · 4.1★ · 2 shared tags B -
Title and Nofollow For Links (Classic Editor) 10K+ installs · 4.3★ · 2 shared tags A -
Events Tracker for Elementor 9K+ installs · 4.4★ · 2 shared tags C - A Autologin Links 8K+ installs · 4.4★ · 2 shared tags D
-
Interlinks Manager – Internal Links Optimizer 7K+ installs · 4.1★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Internal Link Manager into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/internal-link-manager" width="480" height="300" style="border:0" loading="lazy" title="Internal Link Manager — Plugin Pulse"></iframe> Internal Link Manager: 90+ active installs, 4.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/internal-link-manager
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