Master Post Password
by Scott Reilly · Privacy & Consent
Also makes 64 other plugins · 78.4K+ installs across the portfolio →
Define a master post password that works for all passworded posts, while permitting the original post passwords to also work.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 62/100
Stale · Few reviews
Active installs
50+
≈58 estimated
Momentum
+10%
downloads vs prior 30d
Biggest opportunity: “password”, “post” and “post password” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
62 health vs 69 average across 910 Privacy & Consent plugins
Install conversion
How it's measured →0.6%
of downloads still active
At least 50 of 8.3K lifetime downloads are still running, below its category: the median Privacy & Consent plugin keeps 2.2%, across 501 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Privacy & Consent plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 554 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
5.0★ over 4 reviews, smoothed to 4.17★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 554 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
32
Momentum
Losing ground
-0.3
Velocity
places per keyword, 24d
0%
Breadth
of keywords climbing, 24d
+0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| passworded your tag | #2 | #2 | 0 |
| passworded post | #1 | #1 | 0 |
| master password | #9 | #18 | 0 |
| password your tag | Not in the top 24 | ||
| post your tag | Not in the top 24 | ||
| post password your tag | Not in the top 24 | ||
| privacy your tag | Not in the top 24 | ||
5 searches this plugin appeared in over the last 90 days, 3 listed. 2 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “password”, “post” and “post password” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 426 · peaks are release surges
Directory rank
Ranked about #20,100 to #21,200, alongside the other plugins at 50+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.5y ago
latest release · v1.4 · 25 Apr 2025
17
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “50+”. Our estimate pins where the real number sits.
Crossed into this band 2 months ago and a band this size takes about a year or more to cross, so the real count is still just under 60.
Install history since 6 Sep 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ Anonymous5.2y ago
It does what it says and does it well. Thanks!
Read on wp.org ↗ - ★★★★★ Pete5.8y ago
Very useful for securing all my password protected posts in one hit.
Read on wp.org ↗ - ★★★★★ Anonymous6.4y ago
With this little plugin I could turn my WooCommerce shop into a private shop … without the very expensive Woo password plugin. Thanks !
Read on wp.org ↗ - ★★★★★ scentedtreeju9.5y ago
I had problems with massive-protected-posts with different passwords. But this plugin saved me. Thank you for wonderful plugin.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
3 of 8 pass · checked 31 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 11 questions in the FAQ.
- ✓ FAQ asks real questions 11 of 11 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 914 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 4 of 5 tags appear in the text; "privacy" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-31 60+ → 50+ down after 24 days in tier
- 2026-08-07 50+ → 60+ up after 23 days in tier
- 2026-07-15 60+ → 50+ down after 1 days in tier
- 2026-07-14 50+ → 60+ up after 1 days in tier
- 2026-07-13 60+ → 50+ down after 3 days in tier
- 2026-07-10 50+ → 60+ up after 9 days in tier
- 2026-07-01 60+ → 50+ down after 5 days in tier
- 2026-06-26 50+ → 60+ up after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Multiple Post Passwords 2K+ installs · 4.4★ · 2 shared tags B -
Replace Protected Password 600+ installs · 3.6★ · 2 shared tags - P Post Password Token 600+ installs · 4.3★ · 2 shared tags D
- P Password Passthrough 500+ installs · 4.3★ · 2 shared tags C
-
Simple Password Protect 500+ installs · 4.0★ · 2 shared tags B -
Cookie Compliance for WordPress – Cookie Consent, GDPR & CCPA 800K+ installs · 4.8★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Master Post Password into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/master-post-password" width="480" height="300" style="border:0" loading="lazy" title="Master Post Password — Plugin Pulse"></iframe> Master Post Password: 50+ active installs, 5.0★ (4 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/master-post-password
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