Lazy load video players
by Mark Howells-Mead · Performance
Also makes 7 other plugins · 1.6K+ installs across the portfolio →
Any video player which is included on the page will only be loaded if/when it is visible within the current browser window.
70 health vs 68 average across 1,075 Performance plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Biggest win: WP compatibility
To rank higher: Set "Tested up to" to WordPress 6.8; lagging the current branch costs search weight.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,426 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
28
now · peak 61
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
7.8y ago
latest release · v1.3.5
4
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2022-10-04 · 1,381 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.4
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-11-05 20+ → 10+ down after 18 days in tier
- 2024-10-18 10+ → 20+ up after 186 days in tier
- 2024-04-15 20+ → 10+ down after 106 days in tier
- 2023-12-31 10+ → 20+ up after 3 days in tier
- 2023-12-28 20+ → 10+ down after 13 days in tier
- 2023-12-15 10+ → 20+ up after 17 days in tier
- 2023-11-28 20+ → 10+ down after 3 days in tier
- 2023-11-25 10+ → 20+ up after 9 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WP YouTube Lyte 20K+ installs · 4.7★ · 3 shared tags A -
Presto Player 100K+ installs · 4.8★ · 2 shared tags A -
HTML5 Video Player – embed fast, responsive videos with ease 20K+ installs · 4.6★ · 2 shared tags A -
bunny.net – WordPress CDN Plugin 10K+ installs · 3.3★ · 2 shared tags B -
Videopack 10K+ installs · 4.7★ · 2 shared tags A -
Lazy Load for Videos 9K+ installs · 4.3★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Lazy load video players into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/mhm-lazyloadvideo" width="480" height="300" style="border:0" loading="lazy" title="Lazy load video players — Plugin Pulse"></iframe> Lazy load video players: 10+ active installs, 0.0★ (0 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/mhm-lazyloadvideo