Ninja Announcements Lite
by Kevin Stover · Uncategorized
Also makes 4 other plugins · 610.1K+ installs across the portfolio →
This plugin lets you create announcements (text and/or media) that are displayed in various places of your WordPress installation.
41 health vs 56 average across 16,377 Uncategorized plugins
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 13+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 3.4.2, well behind 6.8.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Biggest win: Update recency
To rank higher: Last updated 5031 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,426 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
55
now · peak 86
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
13.8y ago
latest release · v2.3.2
14
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “30+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2017-03-02 · 1,385 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
A small install base leaves thin data to model from. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.
How we estimate this
Assumptions
- Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
- Annual price per customer. $49–$129 a year, typical for WordPress plugins rather than this plugin's own pricing.
- Acquisition multiple. 2.5x–4.5x annual revenue, the going range for small WordPress-plugin businesses, stretched a little because downloads are growing.
- Install base. 30–40 active installs, from our install estimate (wp.org only publishes the floor).
Inputs
- Active installs
- 30–40
- Category
- Uncategorized
- Pro tier
- detected ("Lite" naming, the free tier of a paid product)
- Download trend
- growing (30d downloads up vs prior 30d)
- Reviews
- 3
- Last updated
- 5031 days ago
Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ vanarebane10.3y ago
I tried all methods and settings and none worked
Read on wp.org ↗ - ★★★★★ Li-An13.5y ago
Very complete plugin. I give “only” 4 stars because there is a paying version.
Read on wp.org ↗ - ★★★★★ Anonymous User13.6y ago
No matter what I try I cannot add any announcements. Constantly resets every time I add a new one. On top of all that the plugin (without anything but the stock theme activated) breaks the blog feed on the site. Words of advice – Make sure your **** works before having your users deal with the issues you over-looked. all the documentation is useless and the links from the Pro plugin display are broken or lead to a page that does not exist anymore. I will be reporting this plugin as broken as well as a removal unless all bugs are fixed.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.2.4
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-04-15 40+ → 30+ down after 161 days in tier
- 2025-11-05 50+ → 40+ down after 2 days in tier
- 2025-11-03 40+ → 50+ up after 2 days in tier
- 2025-11-01 50+ → 40+ down after 295 days in tier
- 2025-01-10 60+ → 50+ down after 4 days in tier
- 2025-01-06 50+ → 60+ up after 29 days in tier
- 2024-12-08 60+ → 50+ down after 155 days in tier
- 2024-07-06 70+ → 60+ down after 3 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Mighty Notification Bar 10+ installs · 3.6★ · 3 shared tags B - L Lifter Image Popups — installs · 3.6★ · 3 shared tags B
-
Simple Banner – Easily add multiple Banners/Bars/Notifications/Announcements to the top or bottom of your website 50K+ installs · 4.6★ · 2 shared tags A -
WP Post Disclaimer 1K+ installs · 4.3★ · 2 shared tags C - A Admin Notice 500+ installs · 4.3★ · 2 shared tags D
-
Banner Alerts 200+ installs · 3.6★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Ninja Announcements Lite into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ninja-announcements" width="480" height="300" style="border:0" loading="lazy" title="Ninja Announcements Lite — Plugin Pulse"></iframe> Ninja Announcements Lite: 30+ active installs, 2.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/ninja-announcements