Popify – Sales Popups & Social Proof
by importify · Social
Also makes 3 other plugins · 1.3K+ installs across the portfolio →
Popify is the all-in-one tool for creating trust-driven sales and social proof popups that increase engagement and grow conversions.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 66/100
Few reviews
Active installs
10+
≈15 estimated
Momentum
-20%
low volume, under 1,000 downloads a month
Biggest opportunity: “pop ups”, “recent purchases orders” and “sales notification” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
66 health vs 58 average across 1,836 Social plugins
Install conversion
How it's measured →0.2%
of downloads still active
At least 10 of 4.9K lifetime downloads are still running, below its category: the median Social plugin keeps 0.5%, across 1,276 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Social plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Rating quality
Updated 362 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12; the current branch is 7.1
3.0★ over 4 reviews, weighted for review count to 4.0★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| pop ups your tag | Not in the top 24 | ||
| recent purchases orders your tag | Not in the top 24 | ||
| sales notification your tag | Not in the top 24 | ||
| sales pop your tag | Not in the top 24 | ||
| social proof your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days, 0 listed. 1 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “pop ups”, “recent purchases orders” and “sales notification” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 6 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 220 · peaks are release surges
Directory rank
Ranked about #30,400 to #44,800, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
12mo ago
latest release · v1.0.7 · 6 Nov 2025
8
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Crossed into this band 6 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 5 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ MJ-Jazze1.5y ago
While it appears that this is a free plugin – and it SAYS it’s a free plugin, I installed it on my site, activated it, and when I clicked it said “It’s all installed, go to your dashboard” at which point I was to choose a plan ranging from $9.95 per month upward. Discouraging. I’ve deleted it now. I’m disappointed not to even be able to try it – I might have been willing to pay for it, but not without knowing if it would handle what I need. Irritating all the way around.
Read on wp.org ↗ - ★★★★★ katherinephillips1.7y ago
Great tool, awesome support and great features!
Read on wp.org ↗ - ★★★★★ tal3592.3y ago
Great app, was up and running in less than 5 minutes! Many design options and customizations available! Kudos to the team!
Read on wp.org ↗ - ★★★★★ aizenypb3.7y ago
There is absolutely nothing free about this plugin other than using your time to install it. It says ‘Popify is the best free tool for Social Proof’ However, as soon as you install it, you have to pay to set it up $14 a month. Which isn’t much, but it’s the principle of misleading one to believe that some functionality would be free to try it out. The button to go to dashboard doesn’t work – you get 404. This topic was modified 3 years, 5 months ago by aizenypb.
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 2 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 7 questions in the FAQ.
- ✓ FAQ asks real questions 7 of 7 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 7 headings and 3 lists.
- ✓ Enough to quote 3,172 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("pop-ups", "recent purchases orders", "sales notification" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-04-23 20+ → 10+ down after 99 days in tier
- 2026-01-14 30+ → 20+ down after 104 days in tier
- 2025-10-02 40+ → 30+ down after 7 days in tier
- 2025-09-25 50+ → 40+ down after 148 days in tier
- 2025-04-30 60+ → 50+ down after 223 days in tier
- 2024-09-19 70+ → 60+ down after 22 days in tier
- 2024-08-28 60+ → 70+ up after 87 days in tier
- 2024-06-02 70+ → 60+ down after 45 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
NotificationX – FOMO, Live Sales Notification, WooCommerce Sales Popup, GDPR, Social Proof, Announcement Banner & Floating Notification Bar 30K+ installs · 4.7★ · 2 shared tags A -
SALERT – Social Proof Notifications & Live Sales Popup 8K+ installs · 3.9★ · 2 shared tags A -
Nudgify Social Proof 500+ installs · 4.2★ · 2 shared tags A -
Elite Notification – Sales Popup, Social Proof, FOMO Notification for WooCommerce 30+ installs · 4.2★ · 2 shared tags A -
SalesPulse – Recent Sales Notification, Live Social Proof & FOMO Popups for WooCommerce 10+ installs · 3.6★ · 2 shared tags -
Koraki WordPress Social Proof Plugin — installs · 4.1★ · 2 shared tags D
Embed this report card
Drop a live Pulse card for Popify – Sales Popups & Social Proof into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/popify-sales-pop-ups" width="480" height="300" style="border:0" loading="lazy" title="Popify – Sales Popups & Social Proof — Plugin Pulse"></iframe> Popify – Sales Popups & Social Proof: 10+ active installs, 3.0★ (4 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/popify-sales-pop-ups
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