NMI Payment Gateway for WooCommerce
by robustsoftech · Payments
Enterprise-grade NMI payment gateway for WooCommerce. PCI-compliant tokenization, saved cards, subscriptions and HPOS support. By RobustPay.
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Health
B 84/100
Few reviews
Active installs
20+
≈20 estimated
Momentum
+15%
downloads vs prior 30d
Biggest opportunity: Swap “credit card” for “tokenization”. “credit card” isn't earning its slot: you're not in the first 24 results for its own search. “tokenization” sits at #20 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
84 health vs 68 average across 1,681 Payments plugins
Install conversion
How it's measured →1.8%
of downloads still active
At least 20 of 1.1K lifetime downloads are still running, above its category: the median Payments plugin keeps 1.0%, across 1,044 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Payments plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 6 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 17 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 2 reviews, smoothed to 4.13★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
37
Momentum
Mixed: one swing, the rest drifting
0.0
Velocity
places per keyword, 26d
13%
Breadth
of keywords climbing, 26d
+0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| nmi payment | #3 | #9 | 0 |
| nmi your tag | #4 | #9 | 0 |
| nmi gateway | #4 | #9 | 0 |
| nmi credit card gateway | #4 | #8 | 0 |
| nmi woocommerce | #5 | #8 | down 1 |
| tokenization | #20 | #19 | up 1 |
| credit card your tag | Not in the top 24 | ||
| gateway your tag | Not in the top 24 | ||
| payment your tag | Not in the top 24 | ||
| woocommerce your tag | Not in the top 24 | ||
8 searches this plugin appeared in over the last 90 days, 6 listed. 2 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “credit card” for “tokenization”. “credit card” isn't earning its slot: you're not in the first 24 results for its own search. “tokenization” sits at #20 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 12 Mar 2026 · 234 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 325 · peaks are release surges
Directory rank
Ranked about #25,400 to #28,300, alongside the other plugins at 20+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
6
releases in the last 12 months
17d ago
latest release · v1.1.5 · 15 Oct 2026
6
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “20+”. Our estimate pins where the real number sits.
Crossed into this band today and a band this size takes about a year or more to cross, so the real count is still just over 20.
At the current install trend, crossing 30+ in roughly 297 days.
Install history since 14 Mar 2026
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 8 questions in the FAQ.
- ✓ FAQ asks real questions 8 of 8 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 14 headings and 8 lists.
- ✓ Enough to quote 3,399 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-11-01 10+ → 20+ up after 3 days in tier
- 2026-10-29 20+ → 10+ down after 4 days in tier
- 2026-10-25 10+ → 20+ up after 7 days in tier
- 2026-10-18 20+ → 10+ down after 7 days in tier
- 2026-10-11 10+ → 20+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Payment Gateway Based Fees and Discounts for WooCommerce 30K+ installs · 4.6★ · 3 shared tags A -
WooPayments: Integrated WooCommerce Payments 800K+ installs · 3.5★ · 2 shared tags B -
WooCommerce PayPal Payments 800K+ installs · 2.9★ · 2 shared tags B -
WooCommerce Stripe Payment Gateway 700K+ installs · 3.1★ · 2 shared tags B -
WooCommerce Tax (formerly WooCommerce Shipping & Tax) 500K+ installs · 2.3★ · 2 shared tags B -
Mollie Payments for WooCommerce 100K+ installs · 3.6★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for NMI Payment Gateway for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/robust-nmi-payment-gateway" width="480" height="300" style="border:0" loading="lazy" title="NMI Payment Gateway for WooCommerce — Plugin Pulse"></iframe> NMI Payment Gateway for WooCommerce: 20+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/robust-nmi-payment-gateway
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