Semrush Content Toolkit
by SEMrush CY LTD · AI
Also makes 1 other plugin · 10K+ installs across the portfolio →
Create SEO-friendly content that brings traffic.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 81/100
Few reviews
Active installs
2K+
≈2.9K estimated
Momentum
+16%
downloads vs prior 30d
Biggest opportunity: “ai”, “content marketing” and “seo” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
81 health vs 77 average across 3,393 AI plugins
Install conversion
How it's measured →7.7%
of downloads still active
At least 2K of 26.1K lifetime downloads are still running, above its category: the median AI plugin keeps 1.4%, across 1,009 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other AI plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 129 days ago
Tested up to WordPress 6.8.12, the current branch or newer
2.6★ over 5 reviews, smoothed to 3.96★ and held back under 25 reviews
4 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| semrush your tag | #4 | #8 | 0 |
| ai your tag | Not in the top 24 | ||
| content marketing your tag | Not in the top 24 | ||
| seo your tag | Not in the top 24 | ||
2 searches this plugin appeared in over the last 90 days, 1 listed. 1 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- “ai”, “content marketing” and “seo” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 28 Apr 2023 · 1,283 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.6K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
4mo ago
latest release · v1.1.34 · 25 Jun 2026
8
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “2K+”. Our estimate pins where the real number sits.
Crossed into this band 15 months ago; the previous band took 14 months to cross, which places it about 90% of the way through.
Install history since 27 Apr 2023
Recent reviews
All reviews on wp.org ↗- ★★★★★ jeffgil2.4y ago
Reinstalled 2 or 3 times and would not connect.
Read on wp.org ↗ - ★★★★★ Ankit Main2.4y ago
The ContentShake AI plugin is a valuable tool for content creators trying to streamline their workflow and save time. With ContentShake AI, users can effortlessly create high-quality content and publish it on their WordPress websites. The integration between ContentShake AI and WordPress ensures a smooth process from content creation to publication, making it easier for users to manage their websites efficiently.
Read on wp.org ↗ - ★★★★★ Pal o' Mine2.5y ago
I don’t know what the previous issues might have been with this plugin that got it so much hate, but I guess they fixe it because for me it works exactly the way it is designed to. I am so thankful because I don’t dread cranking out content for my website any more. This topic was modified 2 years, 2 months ago by Pal o' Mine.
Read on wp.org ↗ - ★★★★★ rbezruchuk2.8y ago
Does not connect. It constantly says, “We are aware of the issue; please try later,” but it looks like nobody gonna fix it.
Read on wp.org ↗ - ★★★★★ dabeachbum2.9y ago
Installed the plugin. Then it said to connect my site with Semrush. So I click the link to connect it and it takes me away from my website and goes to Semrush, where I am already logged in. That’s all it does. It doesn’t integrate with my site and it certainly doesn’t make it easy to add new content. I already have a plug-in and service that works very well. This plugin didn’t do anything for me except cost me time.
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.1.34). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Create SEO-friendly content that brings traffic."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("use it"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 4 headings and 2 lists.
- ✓ Enough to quote 1,770 characters of description.
- ✓ Tags match the text 3 of 4 tags appear in the text; "content marketing" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-08-14 1K+ → 2K+ up after 407 days in tier
- 2024-07-03 900+ → 1K+ up after 24 days in tier
- 2024-06-09 800+ → 900+ up after 18 days in tier
- 2024-05-22 700+ → 800+ up after 26 days in tier
- 2024-04-26 600+ → 700+ up after 40 days in tier
- 2024-03-17 500+ → 600+ up after 1 days in tier
- 2024-03-16 600+ → 500+ down after 1 days in tier
- 2024-03-15 500+ → 600+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ installs · 4.7★ · 2 shared tags A -
Website LLMs.txt 50K+ installs · 4.3★ · 2 shared tags A -
Soro – SEO Autopilot & AI Content Writer 10K+ installs · 4.1★ · 2 shared tags B -
Semrush SEO Writing Assistant 8K+ installs · 3.2★ · 2 shared tags C -
LLMs.txt and LLMs-Full.txt Generator 4K+ installs · 4.3★ · 2 shared tags A -
TextBuilder 4K+ installs · 4.0★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Semrush Content Toolkit into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/semrush-contentshake" width="480" height="300" style="border:0" loading="lazy" title="Semrush Content Toolkit — Plugin Pulse"></iframe> Semrush Content Toolkit: 2K+ active installs, 2.6★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/semrush-contentshake
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