Sender by BestWebSoft
by bestweblayout · Uncategorized
Also makes 30 other plugins · 14.5K+ installs across the portfolio →
Send bulk email messages to WordPress users. Custom templates, advanced settings and detailed reports.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 67/100
Stale · Few reviews
Active installs
70+
≈80 estimated
Momentum
+28%
downloads vs prior 30d
Biggest opportunity: One page off on “mail sender”. #13 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
67 health vs 58 average across 25,755 Uncategorized plugins
Install conversion
How it's measured →0.2%
of downloads still active
At least 70 of 29.1K lifetime downloads are still running, below its category: the median Uncategorized plugin keeps 0.6%, across 17,772 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 514 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
4.1★ over 9 reviews, smoothed to 4.10★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 514 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
27
Momentum
Losing ground
-1.1
Velocity
places per keyword, 27d
0%
Breadth
of keywords climbing, 27d
-1.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| mailout your tag | #2 | #3 | 0 |
| sender plugin your tag | #13 | #16 | 0 |
| mail sender your tag | #13 | #17 | down 1 |
| sender your tag | #15 | #17 | down 2 |
| mail sender plugin your tag | #15 | #20 | down 1 |
| wordpress default mail sender | #21 | #23 | down 2 |
10 searches this plugin appeared in over the last 90 days, 6 listed. 4 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- One page off on “mail sender”. #13 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- One page off on “mail sender plugin”. #15 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- One page off on “sender”. #15 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- One page off on “sender plugin”. #13 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 197 · peaks are release surges
Directory rank
Ranked about #18,200 to #19,000, alongside the other plugins at 70+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.4y ago
latest release · v1.4.1 · 5 Jun 2025
46
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 78% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “70+”. Our estimate pins where the real number sits.
Crossed into this band 5 days ago and a band this size takes about a year or more to cross, so the real count is still just under 80.
Install history since 10 Mar 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ muhammadarsa254.9y ago
I use this mail sender with SMTP2GO This topic was modified 4 years, 7 months ago by muhammadarsa25.
Read on wp.org ↗ - ★★★★★ tcmacadmind5.1y ago
This plugin does exactly what it says and is a huge benefit in maintaining contact with our members. It is super easy to set up and simple to use and gives you great control over sending emails to lots of people at once. We had our plugin customised even further which allowed us to select certain roles to have the access to the plugin via the front end thereby eliminating the need to give backend access to too many people. The support staff at BestWebSoft were awesome with this and setup the customisation quickly and charged a small but reasonable amount for the additional work they undertook. If we ever had a problem they would fix it without delay. I thoroughly recommend this plugin cannot praise the support staff any higher they are awesome.
Read on wp.org ↗ - ★★★★★ pedrolaia5.6y ago
Loved this plugin, its simple and it works great. I had a problem with the installation but the support was very helpful and it was resolved. Thanks for everything!
Read on wp.org ↗ - ★★★★★ denisseattle8.9y ago
Features I had, like saving my settings, were moved to the “Pro” paid version when I updated the plugin! FYI, you create higher-value versions by ADDING features. This topic was modified 8 years, 7 months ago by denisseattle.
Read on wp.org ↗ - ★★★★★ Thinkdiff11.3y ago
tanx a lot for make this plugin. I use that in one of our web site کلاس زبان and that works pretty coooooool. tanx again and keep going
Read on wp.org ↗ - ★★★★★ myoung196911.6y ago
Sadly, I am periodically unable to send mailouts. There are few instructions on how to troubleshoot this problem. It says in settings, if you change the email listed, mailouts may go into the spam folder and failures may occur, but there is nothing I can find on where this spam folder is, whose it is, and how I can check and fix this. Customer service requests are ernest, but turnaround is slow, even for the paid version. If enough troubleshooting were available, I probably wouldn’t need to wait for the email to get back to me. “In progress….in progress…in progress…”
Read on wp.org ↗ - ★★★★★ Tajhia12.1y ago
Keep up the good work. I tried 2 others that didn’t work before I found this plugin. Very user friendly…thank you.
Read on wp.org ↗ - ★★★★★ dovespirit12.2y ago
Thrilled that this plugin is available
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.4.1). Sites still on an older version should update.
- 2019-08-20 CVE-2017-18564 Improper Neutralization of Input During Web Page Generation Affects <= 1.2.0 Patched in 1.2.1
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 111 languages, 2 at 90% or more
Plus 87 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 30 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Send bulk email messages to WordPress users. Custom templates, advanced settings and detailed reports."
- ✓ Has a FAQ 6 questions in the FAQ.
- ✓ FAQ asks real questions 6 of 6 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 6 headings and 8 lists.
- ✓ Enough to quote 2,976 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "mail sender", "mail sender plugin" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-27 80+ → 70+ down after 124 days in tier
- 2026-06-25 70+ → 80+ up after 19 days in tier
- 2026-06-06 80+ → 70+ down after 62 days in tier
- 2026-04-05 90+ → 80+ down after 42 days in tier
- 2026-02-22 80+ → 90+ up after 18 days in tier
- 2026-02-04 90+ → 80+ down after 84 days in tier
- 2025-11-12 100+ → 90+ down after 954 days in tier
- 2023-04-03 200+ → 100+ down after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Static Mail Sender Configurator 10+ installs · 3.6★ · 2 shared tags -
Email Deliverability – SMTP Replacement, Email API Deliverability & Email Log 200K+ installs · 3.1★ · 1 shared tag B -
wp_mail return-path 4K+ installs · 4.4★ · 1 shared tag D -
Simple SMTP 2K+ installs · 4.4★ · 1 shared tag C - W WP Simple Mail Sender 2K+ installs · 4.5★ · 1 shared tag D
- S Send From 500+ installs · 4.3★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Sender by BestWebSoft into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/sender" width="480" height="300" style="border:0" loading="lazy" title="Sender by BestWebSoft — Plugin Pulse"></iframe> Sender by BestWebSoft: 70+ active installs, 4.1★ (9 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/sender
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