A faster website! (aka defer.js)
by shinsenter · Performance
🚀 Unleash the power of cutting edge WordPress optimization tech. 💯 SEO-Optimized and 🎯 Effortlessly User-Friendly!
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 72/100
Stale
Active installs
200+
≈250 estimated
Momentum
+43%
downloads vs prior 30d
Biggest opportunity: “defer js”, “optimize” and “pagespeed” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
72 health vs 69 average across 1,809 Performance plugins
Install conversion
How it's measured →0.5%
of downloads still active
At least 200 of 39.7K lifetime downloads are still running, below its category: the median Performance plugin keeps 1.4%, across 1,105 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Performance plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Update recency
Updated 425 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
4.9★ over 45 reviews, smoothed to 4.48★
5 of 5 tags set · short description in place
To rank higher: Last updated 425 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.3
Velocity
places per keyword, 26d
9%
Breadth
of keywords climbing, 26d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| lazyload your tag | #18 | #13 | 0 |
| defer js your tag | Not in the top 24 | ||
| optimize your tag | Not in the top 24 | ||
| pagespeed your tag | Not in the top 24 | ||
| performance your tag | Not in the top 24 | ||
12 searches this plugin appeared in over the last 90 days, 1 listed. 11 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “defer js”, “optimize” and “pagespeed” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.4K · peaks are release surges
Directory rank
Ranked about #11,300 to #12,900, alongside the other plugins at 200+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.2y ago
latest release · v3.0.1 · 2 Sep 2025
14
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 80% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Crossed into this band 6 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 2 May 2019
Recent reviews
All reviews on wp.org ↗- ★★★★★ aya2work2.5y ago
Thank you so much for the plugin and the idea. But a little advice – the recommendation “disable CSS minification in your plugins” is not always enough. It would be good to add in FAQ examples of correct settings for the most popular plugins. At least for WP Rocket, WP SuperCache, LiteSpeed, W3.
Read on wp.org ↗ - ★★★★★ fanuus3.1y ago
Thank you very much for your efforts
Read on wp.org ↗ - ★★★★★ C773.2y ago
Amazing plugin, really works. It deserves an update to improve speed with atual requirements.
Read on wp.org ↗ - ★★★★★ snecz5.1y ago
Plugin is not supported and score on Google Page Speed test and Gmetrix test is better without this plugin…
Read on wp.org ↗ - ★★★★★ jakubl3735.5y ago
Visibly reduces site loading time. Fast replies to support inquiries. Thank you.
Read on wp.org ↗ - ★★★★★ allense20185.5y ago
I am very happy and satisfy with it, it’s a lightweight and very promising plugin. Just install the plugin and keep everything default, It will boost your page speed significantly. In some cases, you can manually exclude by CSS class if you have elements that don’t want to be lazyloaded. The developer is a very responsive and quick reply. I am using oxygen builder, If it has a pro version (lifetime deal) for early birds adopters, I’d like to buy it. Great plugin! deserver 5 stars!
Read on wp.org ↗ - ★★★★★ moisb5.6y ago
easy configuration and very efficient performance plugin. It was the only plugin that really managed to make an efficient defer and lazy on my site, without errors! my lighthouse score for Mobile devices jumped from 22 to 84 by combining this plugin + plugin unload feature by Asset Cleanup Pro. Note: for those who use Cloudflare, it will be necessary to disable “mirage” if you want to use the plugin’s lazy (it seemed more efficient than Mirage cloudflare)
Read on wp.org ↗ - ★★★★★ TFMEDIA™5.6y ago
0.5 second to charge page it’s my best speed record! Many Thanks 4 your hard work …
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "🚀 Unleash the power of cutting edge WordPress optimization tech. 💯 SEO-Optimized and 🎯 Effortlessly User..."
- ✓ Has a FAQ 6 questions in the FAQ.
- ✓ FAQ asks real questions 5 of 6 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions PayPal.
- ✓ Headings and lists 5 headings and 3 lists.
- ✓ Enough to quote 3,011 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "Defer JS", "pagespeed" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-04-25 300+ → 200+ down after 244 days in tier
- 2025-08-24 400+ → 300+ down after 310 days in tier
- 2024-10-18 500+ → 400+ down after 1 days in tier
- 2024-10-17 400+ → 500+ up after 1 days in tier
- 2024-10-16 500+ → 400+ down after 3 days in tier
- 2024-10-13 400+ → 500+ up after 37 days in tier
- 2024-09-06 500+ → 400+ down after 1 days in tier
- 2024-09-05 400+ → 500+ up after 6 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
LiteSpeed Cache 7M+ installs · 4.8★ · 3 shared tags B -
WP Fastest Cache – WordPress Cache Plugin 1M+ installs · 4.9★ · 3 shared tags A -
W3 Total Cache 900K+ installs · 4.4★ · 3 shared tags A -
Autoptimize 800K+ installs · 4.7★ · 3 shared tags A -
Aruba HiSpeed Cache 100K+ installs · 3.5★ · 3 shared tags B -
10Web Booster – Website speed optimization, Cache & Page Speed optimizer 60K+ installs · 4.6★ · 3 shared tags A
Embed this report card
Drop a live Pulse card for A faster website! (aka defer.js) into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/shins-pageload-magic" width="480" height="300" style="border:0" loading="lazy" title="A faster website! (aka defer.js) — Plugin Pulse"></iframe> A faster website! (aka defer.js): 200+ active installs, 4.9★ (45 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/shins-pageload-magic
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